Impact of the COVID-19 Pandemic on Changing the Content of Social Media Advertising
Social media and advertising offers opportunities for receiving pre- and post-purchase information. Advertising plays a significant role in business marketing, as every company wants its product to be successful, and familiar to its target audience, and thus, it is essential to promote it. Promotion...
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Main Authors: | Andrea Seberíni, Miroslava Tokovska |
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Format: | Article |
Language: | English |
Published: |
Uniwersytet Kardynała Stefana Wyszyńskiego w Warszawie
2021-10-01
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Series: | Studia Ecologiae et Bioethicae |
Subjects: | |
Online Access: | https://czasopisma.uksw.edu.pl/index.php/seb/article/view/9150 |
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