“She liked the picture so i think she liked it”. Unpacking the social practice of liking
In this paper, the social practice of liking on Instagram is unpacked. Based on in-depth interviews with 16 Instagram users, the findings suggest that the meaning making process of interpreting Likes is complex. The findings show that in order to understand Likes, users create social reference point...
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| Format: | Article |
| Language: | English |
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Netcom Association
2019-09-01
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| Series: | Netcom |
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| Online Access: | https://journals.openedition.org/netcom/3849 |
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| _version_ | 1832580382414864384 |
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| author | Beata Jungselius |
| author_facet | Beata Jungselius |
| author_sort | Beata Jungselius |
| collection | DOAJ |
| description | In this paper, the social practice of liking on Instagram is unpacked. Based on in-depth interviews with 16 Instagram users, the findings suggest that the meaning making process of interpreting Likes is complex. The findings show that in order to understand Likes, users create social reference points to interpret Likes they do and do not receive. Drawing upon these findings, ways of understanding the complexity of this seemingly simple actions as expressions of social support are discussed. |
| format | Article |
| id | doaj-art-901c0387f6804e7bb7faa76ef9f19291 |
| institution | Kabale University |
| issn | 0987-6014 2431-210X |
| language | English |
| publishDate | 2019-09-01 |
| publisher | Netcom Association |
| record_format | Article |
| series | Netcom |
| spelling | doaj-art-901c0387f6804e7bb7faa76ef9f192912025-01-30T11:01:17ZengNetcom AssociationNetcom0987-60142431-210X2019-09-0133233810.4000/netcom.3849“She liked the picture so i think she liked it”. Unpacking the social practice of likingBeata JungseliusIn this paper, the social practice of liking on Instagram is unpacked. Based on in-depth interviews with 16 Instagram users, the findings suggest that the meaning making process of interpreting Likes is complex. The findings show that in order to understand Likes, users create social reference points to interpret Likes they do and do not receive. Drawing upon these findings, ways of understanding the complexity of this seemingly simple actions as expressions of social support are discussed.https://journals.openedition.org/netcom/3849Instagramlikessocial supportplatform vernacular |
| spellingShingle | Beata Jungselius “She liked the picture so i think she liked it”. Unpacking the social practice of liking Netcom likes social support platform vernacular |
| title | “She liked the picture so i think she liked it”. Unpacking the social practice of liking |
| title_full | “She liked the picture so i think she liked it”. Unpacking the social practice of liking |
| title_fullStr | “She liked the picture so i think she liked it”. Unpacking the social practice of liking |
| title_full_unstemmed | “She liked the picture so i think she liked it”. Unpacking the social practice of liking |
| title_short | “She liked the picture so i think she liked it”. Unpacking the social practice of liking |
| title_sort | she liked the picture so i think she liked it unpacking the social practice of liking |
| topic | Instagram likes social support platform vernacular |
| url | https://journals.openedition.org/netcom/3849 |
| work_keys_str_mv | AT beatajungselius shelikedthepicturesoithinkshelikeditunpackingthesocialpracticeofliking |