Analysis and main digital bank development directions in Russia
Digital technologies are rapidly penetrating the banking sector, making it more flexible, mobile and able to meet the changing needs and preferences of customers under the influence of the digital transformation of the economy. In the current situation, banks have to invest a significant amount of f...
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| Format: | Article |
| Language: | English |
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Publishing House of the State University of Management
2022-06-01
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| Series: | Вестник университета |
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| Online Access: | https://vestnik.guu.ru/jour/article/view/3523 |
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| author | T. Yu. Mazurina K. L. Neopulo E. I. Shamanina |
| author_facet | T. Yu. Mazurina K. L. Neopulo E. I. Shamanina |
| author_sort | T. Yu. Mazurina |
| collection | DOAJ |
| description | Digital technologies are rapidly penetrating the banking sector, making it more flexible, mobile and able to meet the changing needs and preferences of customers under the influence of the digital transformation of the economy. In the current situation, banks have to invest a significant amount of funds in the development of innovations in order to remain in demand in the market. This requires banks not only to change the way they provide services and build communications with customers, but also to qualitatively restructure business processes, methods and approaches to their management. The main purpose of the study is to analyse the features of the formation and development of digital banks in Russia, identify their main types and characterise the main groups of business models. During the study, special attention was paid to the factors contributing to the success of the implementation of the bank’s digital business model. The use of clustering methods, comparative analysis made it possible to distinguish 5 groups of digital banks based on the identity of the operations performed. A comparative analysis of the performance indicators of leading traditional credit institutions and wellknown digital banks has been made. The indicator “return on equity (ROE)” was used as the main indicator for comparative analysis. As the study showed, digital banks were the leaders in terms of high ROE. It article are made about the further trend in the development of digital banks towards the creation of their own platforms and ecosystems, with the observed trend of gradual blurring of the lines between traditional and digital banks. |
| format | Article |
| id | doaj-art-8bdfaf1faccb489baef907f885943405 |
| institution | Kabale University |
| issn | 1816-4277 2686-8415 |
| language | English |
| publishDate | 2022-06-01 |
| publisher | Publishing House of the State University of Management |
| record_format | Article |
| series | Вестник университета |
| spelling | doaj-art-8bdfaf1faccb489baef907f8859434052025-02-04T08:28:12ZengPublishing House of the State University of ManagementВестник университета1816-42772686-84152022-06-010415316010.26425/1816-4277-2022-4-153-1602448Analysis and main digital bank development directions in RussiaT. Yu. Mazurina0K. L. Neopulo1E. I. Shamanina2State University of ManagementState University of ManagementState University of ManagementDigital technologies are rapidly penetrating the banking sector, making it more flexible, mobile and able to meet the changing needs and preferences of customers under the influence of the digital transformation of the economy. In the current situation, banks have to invest a significant amount of funds in the development of innovations in order to remain in demand in the market. This requires banks not only to change the way they provide services and build communications with customers, but also to qualitatively restructure business processes, methods and approaches to their management. The main purpose of the study is to analyse the features of the formation and development of digital banks in Russia, identify their main types and characterise the main groups of business models. During the study, special attention was paid to the factors contributing to the success of the implementation of the bank’s digital business model. The use of clustering methods, comparative analysis made it possible to distinguish 5 groups of digital banks based on the identity of the operations performed. A comparative analysis of the performance indicators of leading traditional credit institutions and wellknown digital banks has been made. The indicator “return on equity (ROE)” was used as the main indicator for comparative analysis. As the study showed, digital banks were the leaders in terms of high ROE. It article are made about the further trend in the development of digital banks towards the creation of their own platforms and ecosystems, with the observed trend of gradual blurring of the lines between traditional and digital banks.https://vestnik.guu.ru/jour/article/view/3523banking systembusiness models of banksdigital banksneobanksfinancial services marketfinancial technologies |
| spellingShingle | T. Yu. Mazurina K. L. Neopulo E. I. Shamanina Analysis and main digital bank development directions in Russia Вестник университета banking system business models of banks digital banks neobanks financial services market financial technologies |
| title | Analysis and main digital bank development directions in Russia |
| title_full | Analysis and main digital bank development directions in Russia |
| title_fullStr | Analysis and main digital bank development directions in Russia |
| title_full_unstemmed | Analysis and main digital bank development directions in Russia |
| title_short | Analysis and main digital bank development directions in Russia |
| title_sort | analysis and main digital bank development directions in russia |
| topic | banking system business models of banks digital banks neobanks financial services market financial technologies |
| url | https://vestnik.guu.ru/jour/article/view/3523 |
| work_keys_str_mv | AT tyumazurina analysisandmaindigitalbankdevelopmentdirectionsinrussia AT klneopulo analysisandmaindigitalbankdevelopmentdirectionsinrussia AT eishamanina analysisandmaindigitalbankdevelopmentdirectionsinrussia |