Pricing Strategies in the Remanufacturing Market for the Uncertain Market Size in the Second Period

Our main endeavor is to investigate the effect of the uncertain market size in the second period on the pricing strategies in the remanufacturing market. Observing the previous research, we find that the market size in the second period is always supposed to be certain. However, there is substantial...

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Main Authors: Liurui Deng, Shenggang Yang
Format: Article
Language:English
Published: Wiley 2016-01-01
Series:Journal of Applied Mathematics
Online Access:http://dx.doi.org/10.1155/2016/4164295
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author Liurui Deng
Shenggang Yang
author_facet Liurui Deng
Shenggang Yang
author_sort Liurui Deng
collection DOAJ
description Our main endeavor is to investigate the effect of the uncertain market size in the second period on the pricing strategies in the remanufacturing market. Observing the previous research, we find that the market size in the second period is always supposed to be certain. However, there is substantial empirical and experimental evidence that the market size in reality deviates from this assumption. In fact, though the market size in the first period is definitized, it is difficult to confirm the change of the market scale in the second period, since this change is affected by all kinds of elements, such as the awareness of environmental protection, some consumers’ psychological factors, and the related governments’ policies. Hence, we pay attention to the case in which the change rate of the market scale in the second period is random variable. We suppose that this rate satisfies uniform distribution on [0,2]. Underlying this assumption, we further provide an insight into the game-playing relationship between original equipment manufacturers (OEMs) and remanufacturers. Moreover, we delicately and subtly incorporate the game theory, stochastic analysis, adversarial risk analysis (ARA), and optimization methods into the pricing strategies in the remanufacturing market. Last but not least, considerable efforts and attempts have been made to subtly test the sensitivity of an optimal solution to the different parameters.
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institution Kabale University
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spelling doaj-art-8bd288e1caa04677bc19716cd1ab511d2025-02-03T00:59:29ZengWileyJournal of Applied Mathematics1110-757X1687-00422016-01-01201610.1155/2016/41642954164295Pricing Strategies in the Remanufacturing Market for the Uncertain Market Size in the Second PeriodLiurui Deng0Shenggang Yang1College of Economics and Management, Hunan Normal University, Changsha 410081, ChinaCollege of Finance and Statistics, Hunan University, Changsha 410082, ChinaOur main endeavor is to investigate the effect of the uncertain market size in the second period on the pricing strategies in the remanufacturing market. Observing the previous research, we find that the market size in the second period is always supposed to be certain. However, there is substantial empirical and experimental evidence that the market size in reality deviates from this assumption. In fact, though the market size in the first period is definitized, it is difficult to confirm the change of the market scale in the second period, since this change is affected by all kinds of elements, such as the awareness of environmental protection, some consumers’ psychological factors, and the related governments’ policies. Hence, we pay attention to the case in which the change rate of the market scale in the second period is random variable. We suppose that this rate satisfies uniform distribution on [0,2]. Underlying this assumption, we further provide an insight into the game-playing relationship between original equipment manufacturers (OEMs) and remanufacturers. Moreover, we delicately and subtly incorporate the game theory, stochastic analysis, adversarial risk analysis (ARA), and optimization methods into the pricing strategies in the remanufacturing market. Last but not least, considerable efforts and attempts have been made to subtly test the sensitivity of an optimal solution to the different parameters.http://dx.doi.org/10.1155/2016/4164295
spellingShingle Liurui Deng
Shenggang Yang
Pricing Strategies in the Remanufacturing Market for the Uncertain Market Size in the Second Period
Journal of Applied Mathematics
title Pricing Strategies in the Remanufacturing Market for the Uncertain Market Size in the Second Period
title_full Pricing Strategies in the Remanufacturing Market for the Uncertain Market Size in the Second Period
title_fullStr Pricing Strategies in the Remanufacturing Market for the Uncertain Market Size in the Second Period
title_full_unstemmed Pricing Strategies in the Remanufacturing Market for the Uncertain Market Size in the Second Period
title_short Pricing Strategies in the Remanufacturing Market for the Uncertain Market Size in the Second Period
title_sort pricing strategies in the remanufacturing market for the uncertain market size in the second period
url http://dx.doi.org/10.1155/2016/4164295
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AT shenggangyang pricingstrategiesintheremanufacturingmarketfortheuncertainmarketsizeinthesecondperiod