Perspectives of push-pull-mooring effects on a desire for switching to alternative crops among tobacco farmers in Thailand: A qualitative study

Introduction Tobacco use contributes significantly to premature deaths worldwide. A key strategy to curb tobacco consumption involves limiting the tobacco supply through the transition to substitute crops. This study aims to provide insight into why tobacco farmers desire to switch to alternative cr...

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Main Authors: Chakkraphan Phetphum, Artittaya Wangwonsin, Atchara Prajongjeep, Saksin Simsin
Format: Article
Language:English
Published: European Publishing 2024-01-01
Series:Tobacco Induced Diseases
Subjects:
Online Access:https://www.tobaccoinduceddiseases.org/Perspectives-of-push-pull-mooring-effects-on-a-desire-for-nswitching-to-alternative,175685,0,2.html
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author Chakkraphan Phetphum
Artittaya Wangwonsin
Atchara Prajongjeep
Saksin Simsin
author_facet Chakkraphan Phetphum
Artittaya Wangwonsin
Atchara Prajongjeep
Saksin Simsin
author_sort Chakkraphan Phetphum
collection DOAJ
description Introduction Tobacco use contributes significantly to premature deaths worldwide. A key strategy to curb tobacco consumption involves limiting the tobacco supply through the transition to substitute crops. This study aims to provide insight into why tobacco farmers desire to switch to alternative crops and the support required for a successful transition. Methods Semi-structured interviews were conducted with 34 tobacco farmers expressing a desire to transition to other crops in two communities in Thailand. Data were recorded and transcribed verbatim in Thai and subsequently translated into English. A deductive content analysis applied the Push-Pull-Mooring (PPM) framework, contextualizing factors for the transition among tobacco farmers. Results Four main categories emerged: 1) push factors, encompassing negative experiences in growing tobacco, such as poverty, health problems, and hopelessness; 2) pull factors, representing positive experiences in transitioning to alternative crops, particularly having a role model; and 3) mooring factors, highlighting characteristic disadvantages of tobacco farmers, particularly the receipt of small tobacco growing quotas. The fourth category focused on the support needed for a successful transition, including the suspension of tobacco debt payments, access to low-interest loans, and the development of marketing capabilities. Conclusions The study provides a comprehensive understanding of farmers' motivations to switch from tobacco to alternative crops and outlines the necessary support for a successful transition. Offering financial assistance and enhancing the production and marketing capabilities of alternative crops are essential steps toward facilitating a successful switch for farmers and ensuring a secure livelihood beyond tobacco farming.
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issn 1617-9625
language English
publishDate 2024-01-01
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series Tobacco Induced Diseases
spelling doaj-art-8a00dc41d4a846d39ccf7e46c9ddb25c2025-01-24T15:26:48ZengEuropean PublishingTobacco Induced Diseases1617-96252024-01-0122January11110.18332/tid/175685175685Perspectives of push-pull-mooring effects on a desire for switching to alternative crops among tobacco farmers in Thailand: A qualitative studyChakkraphan Phetphum0https://orcid.org/0000-0002-2410-9524Artittaya Wangwonsin1https://orcid.org/0000-0002-1470-8005Atchara Prajongjeep2https://orcid.org/0000-0002-4083-5403Saksin Simsin3Department of Community Health, Faculty of Public Health, Naresuan University, Phitsanulok, ThailandDepartment of Community Health, Faculty of Public Health, Naresuan University, Phitsanulok, ThailandDepartment of Community Public Health, Sirindhorn College of Public Health, Phitsanulok, ThailandDepartment of Community Health, Faculty of Public Health, Naresuan University, Phitsanulok, ThailandIntroduction Tobacco use contributes significantly to premature deaths worldwide. A key strategy to curb tobacco consumption involves limiting the tobacco supply through the transition to substitute crops. This study aims to provide insight into why tobacco farmers desire to switch to alternative crops and the support required for a successful transition. Methods Semi-structured interviews were conducted with 34 tobacco farmers expressing a desire to transition to other crops in two communities in Thailand. Data were recorded and transcribed verbatim in Thai and subsequently translated into English. A deductive content analysis applied the Push-Pull-Mooring (PPM) framework, contextualizing factors for the transition among tobacco farmers. Results Four main categories emerged: 1) push factors, encompassing negative experiences in growing tobacco, such as poverty, health problems, and hopelessness; 2) pull factors, representing positive experiences in transitioning to alternative crops, particularly having a role model; and 3) mooring factors, highlighting characteristic disadvantages of tobacco farmers, particularly the receipt of small tobacco growing quotas. The fourth category focused on the support needed for a successful transition, including the suspension of tobacco debt payments, access to low-interest loans, and the development of marketing capabilities. Conclusions The study provides a comprehensive understanding of farmers' motivations to switch from tobacco to alternative crops and outlines the necessary support for a successful transition. Offering financial assistance and enhancing the production and marketing capabilities of alternative crops are essential steps toward facilitating a successful switch for farmers and ensuring a secure livelihood beyond tobacco farming.https://www.tobaccoinduceddiseases.org/Perspectives-of-push-pull-mooring-effects-on-a-desire-for-nswitching-to-alternative,175685,0,2.htmltobacco farmingpush-pull-mooring modelthailand
spellingShingle Chakkraphan Phetphum
Artittaya Wangwonsin
Atchara Prajongjeep
Saksin Simsin
Perspectives of push-pull-mooring effects on a desire for switching to alternative crops among tobacco farmers in Thailand: A qualitative study
Tobacco Induced Diseases
tobacco farming
push-pull-mooring model
thailand
title Perspectives of push-pull-mooring effects on a desire for switching to alternative crops among tobacco farmers in Thailand: A qualitative study
title_full Perspectives of push-pull-mooring effects on a desire for switching to alternative crops among tobacco farmers in Thailand: A qualitative study
title_fullStr Perspectives of push-pull-mooring effects on a desire for switching to alternative crops among tobacco farmers in Thailand: A qualitative study
title_full_unstemmed Perspectives of push-pull-mooring effects on a desire for switching to alternative crops among tobacco farmers in Thailand: A qualitative study
title_short Perspectives of push-pull-mooring effects on a desire for switching to alternative crops among tobacco farmers in Thailand: A qualitative study
title_sort perspectives of push pull mooring effects on a desire for switching to alternative crops among tobacco farmers in thailand a qualitative study
topic tobacco farming
push-pull-mooring model
thailand
url https://www.tobaccoinduceddiseases.org/Perspectives-of-push-pull-mooring-effects-on-a-desire-for-nswitching-to-alternative,175685,0,2.html
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