Profitability Analysis of Price-Taking Strategy in Disequilibrium

Conventional economic assumption that more sophistication in decision making is better than less is challenged with a profitability analysis conducted with an oligopolistic model consisting of a naive firm and a group of sophisticated firms. While the naive firm is assumed to adopt a simple Cobweb s...

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Main Author: Weihong Huang
Format: Article
Language:English
Published: Wiley 2007-01-01
Series:Discrete Dynamics in Nature and Society
Online Access:http://dx.doi.org/10.1155/2007/12029
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author Weihong Huang
author_facet Weihong Huang
author_sort Weihong Huang
collection DOAJ
description Conventional economic assumption that more sophistication in decision making is better than less is challenged with a profitability analysis conducted with an oligopolistic model consisting of a naive firm and a group of sophisticated firms. While the naive firm is assumed to adopt a simple Cobweb strategy by equating its marginal cost of current production to the last period's price, the sophisticated firms can take either individually or collusively any conventional sophisticated strategy such as Cournot and Stackelberg strategies. Contrary to the economic intuition, it is not the sophisticated firms but the naive firm who triumphs in equilibrium as well as during the dynamical transitionary periods, no matter what strategies the sophisticated firms may take. Moreover, when the economy turns cyclic or chaotic, a combination of the Cobweb strategy with a cautious adjustment strategy could also bring relative higher average profits for the naive firm than its rivals.
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spelling doaj-art-88f1fbdde2bd421ca9e6ea47cfba6ffa2025-02-03T05:58:47ZengWileyDiscrete Dynamics in Nature and Society1026-02261607-887X2007-01-01200710.1155/2007/1202912029Profitability Analysis of Price-Taking Strategy in DisequilibriumWeihong Huang0School of Humanities and Social Sciences, Nanyang Technological University, Nanyang Avenue, 639798, SingaporeConventional economic assumption that more sophistication in decision making is better than less is challenged with a profitability analysis conducted with an oligopolistic model consisting of a naive firm and a group of sophisticated firms. While the naive firm is assumed to adopt a simple Cobweb strategy by equating its marginal cost of current production to the last period's price, the sophisticated firms can take either individually or collusively any conventional sophisticated strategy such as Cournot and Stackelberg strategies. Contrary to the economic intuition, it is not the sophisticated firms but the naive firm who triumphs in equilibrium as well as during the dynamical transitionary periods, no matter what strategies the sophisticated firms may take. Moreover, when the economy turns cyclic or chaotic, a combination of the Cobweb strategy with a cautious adjustment strategy could also bring relative higher average profits for the naive firm than its rivals.http://dx.doi.org/10.1155/2007/12029
spellingShingle Weihong Huang
Profitability Analysis of Price-Taking Strategy in Disequilibrium
Discrete Dynamics in Nature and Society
title Profitability Analysis of Price-Taking Strategy in Disequilibrium
title_full Profitability Analysis of Price-Taking Strategy in Disequilibrium
title_fullStr Profitability Analysis of Price-Taking Strategy in Disequilibrium
title_full_unstemmed Profitability Analysis of Price-Taking Strategy in Disequilibrium
title_short Profitability Analysis of Price-Taking Strategy in Disequilibrium
title_sort profitability analysis of price taking strategy in disequilibrium
url http://dx.doi.org/10.1155/2007/12029
work_keys_str_mv AT weihonghuang profitabilityanalysisofpricetakingstrategyindisequilibrium