The Relationship Between Determinants of Shopping Sites and Customer E-Trust, Purchase Intention, Satisfaction, and Repurchase
The online purchasing status of consumers can be affected by many factors. One of these factors is website determinants. For consumers, online shopping involves more uncertainties than physical shopping. Especially in the current period, even daily basic needs are made with online shopping, which ma...
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| Format: | Article |
| Language: | English |
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Sivas Cumhuriyet Üniversitesi
2021-11-01
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| Series: | Cumhuriyet Üniversitesi İktisadi ve İdari Bilimler Dergisi |
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| Online Access: | https://dergipark.org.tr/tr/download/article-file/1911283 |
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| _version_ | 1832570641139630080 |
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| author | Mehmet Emin Yaşar Serhat Ata Abdülvahap Baydaş |
| author_facet | Mehmet Emin Yaşar Serhat Ata Abdülvahap Baydaş |
| author_sort | Mehmet Emin Yaşar |
| collection | DOAJ |
| description | The online purchasing status of consumers can be affected by many factors. One of these factors is website determinants. For consumers, online shopping involves more uncertainties than physical shopping. Especially in the current period, even daily basic needs are made with online shopping, which makes this situation even more difficult for both e-commerce businesses and customers. The aim of this study is to reveal the mediating role of customer e-trust in the relationship between determinants of shopping website and online purchase intention, satisfaction, and repurchase intention of customers. In this research, questionnaire method was applied on 321 participants and findings shows that image, interface, security, and privacy sub-dimensions of web determinants effect positively and meaningful purchase intention, customer satisfaction, and repurchase of customers. Besides, it was found that e-trust has partial mediating role in this relationship. |
| format | Article |
| id | doaj-art-81e35fc3a5674bc08dde4719ce1c71e5 |
| institution | Kabale University |
| issn | 1303-1279 |
| language | English |
| publishDate | 2021-11-01 |
| publisher | Sivas Cumhuriyet Üniversitesi |
| record_format | Article |
| series | Cumhuriyet Üniversitesi İktisadi ve İdari Bilimler Dergisi |
| spelling | doaj-art-81e35fc3a5674bc08dde4719ce1c71e52025-02-02T14:34:01ZengSivas Cumhuriyet ÜniversitesiCumhuriyet Üniversitesi İktisadi ve İdari Bilimler Dergisi1303-12792021-11-0122232434910.37880/cumuiibf.9794172057The Relationship Between Determinants of Shopping Sites and Customer E-Trust, Purchase Intention, Satisfaction, and RepurchaseMehmet Emin Yaşar0https://orcid.org/0000-0001-8137-2946Serhat Ata1https://orcid.org/0000-0002-5423-5118Abdülvahap Baydaş2Sağlık Bilimleri FakültesiDÜZCE ÜNİVERSİTESİDÜZCE ÜNİVERSİTESİThe online purchasing status of consumers can be affected by many factors. One of these factors is website determinants. For consumers, online shopping involves more uncertainties than physical shopping. Especially in the current period, even daily basic needs are made with online shopping, which makes this situation even more difficult for both e-commerce businesses and customers. The aim of this study is to reveal the mediating role of customer e-trust in the relationship between determinants of shopping website and online purchase intention, satisfaction, and repurchase intention of customers. In this research, questionnaire method was applied on 321 participants and findings shows that image, interface, security, and privacy sub-dimensions of web determinants effect positively and meaningful purchase intention, customer satisfaction, and repurchase of customers. Besides, it was found that e-trust has partial mediating role in this relationship.https://dergipark.org.tr/tr/download/article-file/1911283website determinerspurchase intentioncustomer satisfcationrepurchasee-trustwebsite determiners,purchase intentioncustomer satisfcatione-trust |
| spellingShingle | Mehmet Emin Yaşar Serhat Ata Abdülvahap Baydaş The Relationship Between Determinants of Shopping Sites and Customer E-Trust, Purchase Intention, Satisfaction, and Repurchase Cumhuriyet Üniversitesi İktisadi ve İdari Bilimler Dergisi website determiners purchase intention customer satisfcation repurchase e-trust website determiners, purchase intention customer satisfcation e-trust |
| title | The Relationship Between Determinants of Shopping Sites and Customer E-Trust, Purchase Intention, Satisfaction, and Repurchase |
| title_full | The Relationship Between Determinants of Shopping Sites and Customer E-Trust, Purchase Intention, Satisfaction, and Repurchase |
| title_fullStr | The Relationship Between Determinants of Shopping Sites and Customer E-Trust, Purchase Intention, Satisfaction, and Repurchase |
| title_full_unstemmed | The Relationship Between Determinants of Shopping Sites and Customer E-Trust, Purchase Intention, Satisfaction, and Repurchase |
| title_short | The Relationship Between Determinants of Shopping Sites and Customer E-Trust, Purchase Intention, Satisfaction, and Repurchase |
| title_sort | relationship between determinants of shopping sites and customer e trust purchase intention satisfaction and repurchase |
| topic | website determiners purchase intention customer satisfcation repurchase e-trust website determiners, purchase intention customer satisfcation e-trust |
| url | https://dergipark.org.tr/tr/download/article-file/1911283 |
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