“Pretty as a peach”

South Africa’s media are often touted as lacking ethics in favour of sensationalism (Cronin, 2010). Wasserman (2007) argues that this could be a consequence of the increased circulation of daily tabloids in the country, which has been a result of an emerging new public that was marginalised by the...

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Main Authors: Nicola Jones, Sandra Pitcher
Format: Article
Language:English
Published: University of Johannesburg 2022-10-01
Series:Communicare
Subjects:
Online Access:https://journals.uj.ac.za/index.php/jcsa/article/view/1566
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author Nicola Jones
Sandra Pitcher
author_facet Nicola Jones
Sandra Pitcher
author_sort Nicola Jones
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description South Africa’s media are often touted as lacking ethics in favour of sensationalism (Cronin, 2010). Wasserman (2007) argues that this could be a consequence of the increased circulation of daily tabloids in the country, which has been a result of an emerging new public that was marginalised by the mainstream press of the apartheid era. However, by taking this argument forward, one becomes entrenched in the wrongful assumption that tabloids are a journalistic evil, and are the epitome of “bad journalism” (Ornekring & Jonssen, 2004). This paper uses the example of the Sunday Times and City Press newspapers’ coverage of Oscar Pistorius’ arrest and bail application in February 2013 to demonstrate how two of South Africa’s most widely read traditional Sunday newspapers represented Pistorius in the same manner as You magazine, South Africa’s most widely read English tabloid style magazine. The paper acknowledges that tabloid-style reporting is not necessarily as “bad” as its critics maintain, but argues that ethically, reporting could (and should) have been handled differently. The paper analyses the stereotyped representation of Steenkamp and Pistorius in all three publications, and following the work of Clifford Christians (2009), uses these examples to highlight problems with the traditional utilitarian frameworks that govern modern news reporting.
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spelling doaj-art-7f635af623784e39a05bcceff7c216dd2025-01-20T08:56:23ZengUniversity of JohannesburgCommunicare0259-00692957-79502022-10-0136210.36615/jcsa.v36i2.1566“Pretty as a peach”Nicola Jones0Sandra Pitcher1https://orcid.org/0000-0002-2745-9319University of KwaZulu-NatalUniversity of KwaZulu-Natal South Africa’s media are often touted as lacking ethics in favour of sensationalism (Cronin, 2010). Wasserman (2007) argues that this could be a consequence of the increased circulation of daily tabloids in the country, which has been a result of an emerging new public that was marginalised by the mainstream press of the apartheid era. However, by taking this argument forward, one becomes entrenched in the wrongful assumption that tabloids are a journalistic evil, and are the epitome of “bad journalism” (Ornekring & Jonssen, 2004). This paper uses the example of the Sunday Times and City Press newspapers’ coverage of Oscar Pistorius’ arrest and bail application in February 2013 to demonstrate how two of South Africa’s most widely read traditional Sunday newspapers represented Pistorius in the same manner as You magazine, South Africa’s most widely read English tabloid style magazine. The paper acknowledges that tabloid-style reporting is not necessarily as “bad” as its critics maintain, but argues that ethically, reporting could (and should) have been handled differently. The paper analyses the stereotyped representation of Steenkamp and Pistorius in all three publications, and following the work of Clifford Christians (2009), uses these examples to highlight problems with the traditional utilitarian frameworks that govern modern news reporting. https://journals.uj.ac.za/index.php/jcsa/article/view/1566Reeva Steenkamp’s murdergendered representationsSouth African publicationsOscar PistoriusSunday TimesCity Press
spellingShingle Nicola Jones
Sandra Pitcher
“Pretty as a peach”
Communicare
Reeva Steenkamp’s murder
gendered representations
South African publications
Oscar Pistorius
Sunday Times
City Press
title “Pretty as a peach”
title_full “Pretty as a peach”
title_fullStr “Pretty as a peach”
title_full_unstemmed “Pretty as a peach”
title_short “Pretty as a peach”
title_sort pretty as a peach
topic Reeva Steenkamp’s murder
gendered representations
South African publications
Oscar Pistorius
Sunday Times
City Press
url https://journals.uj.ac.za/index.php/jcsa/article/view/1566
work_keys_str_mv AT nicolajones prettyasapeach
AT sandrapitcher prettyasapeach