Die klassieke retoriek as basis vir hedendaagse openbare spraakkommunikasieleerinhoude

This article explores a number of characteristics of the conceptual structure and teaching of classical rhetoric, and indicates that the subject contents of rhetoric were based at the outset on certain principles and con texts of public communication events in the world in which people lived. This...

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Main Author: Frederick Terblanche
Format: Article
Language:English
Published: University of Johannesburg 2022-11-01
Series:Communicare
Subjects:
Online Access:https://journals.uj.ac.za/index.php/jcsa/article/view/2050
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author Frederick Terblanche
author_facet Frederick Terblanche
author_sort Frederick Terblanche
collection DOAJ
description This article explores a number of characteristics of the conceptual structure and teaching of classical rhetoric, and indicates that the subject contents of rhetoric were based at the outset on certain principles and con texts of public communication events in the world in which people lived. This approach to the identification of the subject contents of oral communication has not changed substantially over time, nor have the basic categories by which public communication was originally distinguished as a field of study. What has changed considerably, is the human concept of the fundamental nature and scope of communication principles and contexts, the perspectives from which it is approached and its ontological and philosophical basis. The ordering and systemisation of these are naturally expressed in a more comprehensive and scientific conceptual system than was the case in the classical era. In order to gain a thorough understanding of the complex system, however, It is necessary to study its classical rhetorical roots.
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publisher University of Johannesburg
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spelling doaj-art-7ee7681ab07e451f968f5b6d2a8e83402025-01-20T08:44:56ZengUniversity of JohannesburgCommunicare0259-00692957-79502022-11-018210.36615/jcsa.v8i2.2050Die klassieke retoriek as basis vir hedendaagse openbare spraakkommunikasieleerinhoudeFrederick Terblanche0University of the Free State This article explores a number of characteristics of the conceptual structure and teaching of classical rhetoric, and indicates that the subject contents of rhetoric were based at the outset on certain principles and con texts of public communication events in the world in which people lived. This approach to the identification of the subject contents of oral communication has not changed substantially over time, nor have the basic categories by which public communication was originally distinguished as a field of study. What has changed considerably, is the human concept of the fundamental nature and scope of communication principles and contexts, the perspectives from which it is approached and its ontological and philosophical basis. The ordering and systemisation of these are naturally expressed in a more comprehensive and scientific conceptual system than was the case in the classical era. In order to gain a thorough understanding of the complex system, however, It is necessary to study its classical rhetorical roots. https://journals.uj.ac.za/index.php/jcsa/article/view/2050classical rhetoricoral communicationpublic communicationcommunication principles and contexts
spellingShingle Frederick Terblanche
Die klassieke retoriek as basis vir hedendaagse openbare spraakkommunikasieleerinhoude
Communicare
classical rhetoric
oral communication
public communication
communication principles and contexts
title Die klassieke retoriek as basis vir hedendaagse openbare spraakkommunikasieleerinhoude
title_full Die klassieke retoriek as basis vir hedendaagse openbare spraakkommunikasieleerinhoude
title_fullStr Die klassieke retoriek as basis vir hedendaagse openbare spraakkommunikasieleerinhoude
title_full_unstemmed Die klassieke retoriek as basis vir hedendaagse openbare spraakkommunikasieleerinhoude
title_short Die klassieke retoriek as basis vir hedendaagse openbare spraakkommunikasieleerinhoude
title_sort die klassieke retoriek as basis vir hedendaagse openbare spraakkommunikasieleerinhoude
topic classical rhetoric
oral communication
public communication
communication principles and contexts
url https://journals.uj.ac.za/index.php/jcsa/article/view/2050
work_keys_str_mv AT frederickterblanche dieklassiekeretoriekasbasisvirhedendaagseopenbarespraakkommunikasieleerinhoude