Relationship between corporate culture and competitive power of the companies in the tourism industry

The major objective of this research is to clarify the contents implied in the concept “corporate culture”, to study the level of development of corporate culture and the formation of mission in the tourist companies in Bulgaria, to explore the psychological climate and motivation factors as wel...

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Main Author: Milena Kirilova Filipova
Format: Article
Language:English
Published: University of Algarve, ESGHT/CINTURS 2015-01-01
Series:Tourism & Management Studies
Subjects:
Online Access:https://tmstudies.net/index.php/ectms/article/view/763/1270
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author Milena Kirilova Filipova
author_facet Milena Kirilova Filipova
author_sort Milena Kirilova Filipova
collection DOAJ
description The major objective of this research is to clarify the contents implied in the concept “corporate culture”, to study the level of development of corporate culture and the formation of mission in the tourist companies in Bulgaria, to explore the psychological climate and motivation factors as well as to throw light upon the relationship between corporate culture and competitive power in tourism. The major research methods used in this work are the method of analysis and synthesis, method of comparison, and inquiry survey. The major outcomes achieved by this work are: 1. A clear distinction is made between the internal and external aspect of corporate culture in tourism; 2. The degree of development of corporate culture is established, as well as of the formation of a mission in the tourist companies in South Bulgaria; 3. The factors influencing the level of corporate culture in tourism are established; 4. The relationship between the corporate culture and the competitive power of tourism is clarified. These outcomes can be directly applied and used by the managers for the establishment of corporate culture or enhancement of its level in the tourism companies in South Bulgaria
format Article
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institution Kabale University
issn 2182-8466
language English
publishDate 2015-01-01
publisher University of Algarve, ESGHT/CINTURS
record_format Article
series Tourism & Management Studies
spelling doaj-art-7dfdb53206ac4dc99ce8f818818bd2a92025-02-02T23:46:19ZengUniversity of Algarve, ESGHT/CINTURSTourism & Management Studies2182-84662015-01-0111198103Relationship between corporate culture and competitive power of the companies in the tourism industryMilena Kirilova Filipova0Southwest University “N. Rilski”, Faculty of Economics, 66 Ivan Michailov st., 2700 Blagoevgrad, BulgariaThe major objective of this research is to clarify the contents implied in the concept “corporate culture”, to study the level of development of corporate culture and the formation of mission in the tourist companies in Bulgaria, to explore the psychological climate and motivation factors as well as to throw light upon the relationship between corporate culture and competitive power in tourism. The major research methods used in this work are the method of analysis and synthesis, method of comparison, and inquiry survey. The major outcomes achieved by this work are: 1. A clear distinction is made between the internal and external aspect of corporate culture in tourism; 2. The degree of development of corporate culture is established, as well as of the formation of a mission in the tourist companies in South Bulgaria; 3. The factors influencing the level of corporate culture in tourism are established; 4. The relationship between the corporate culture and the competitive power of tourism is clarified. These outcomes can be directly applied and used by the managers for the establishment of corporate culture or enhancement of its level in the tourism companies in South Bulgariahttps://tmstudies.net/index.php/ectms/article/view/763/1270corporate culturetourist companycompetitivenessmissionmotivation
spellingShingle Milena Kirilova Filipova
Relationship between corporate culture and competitive power of the companies in the tourism industry
Tourism & Management Studies
corporate culture
tourist company
competitiveness
mission
motivation
title Relationship between corporate culture and competitive power of the companies in the tourism industry
title_full Relationship between corporate culture and competitive power of the companies in the tourism industry
title_fullStr Relationship between corporate culture and competitive power of the companies in the tourism industry
title_full_unstemmed Relationship between corporate culture and competitive power of the companies in the tourism industry
title_short Relationship between corporate culture and competitive power of the companies in the tourism industry
title_sort relationship between corporate culture and competitive power of the companies in the tourism industry
topic corporate culture
tourist company
competitiveness
mission
motivation
url https://tmstudies.net/index.php/ectms/article/view/763/1270
work_keys_str_mv AT milenakirilovafilipova relationshipbetweencorporatecultureandcompetitivepowerofthecompaniesinthetourismindustry