Destination image on the DMO's platforms: official website and social media

Destination image on the DMO's platforms: official website and social media

Tourists usually configure and develop ideas about possible destinations based on information previously gathered from both social media and the official web of the destination management organization (DMO). In spite of the relevance of said information sources, there have not been many studies...

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Bibliographic Details
Main Authors: Sebastian Molinillo, Francisco Liébana-Cabanillas, Rafael Anaya-Sánchez
Format: Article
Language:English
Published: University of Algarve, ESGHT/CINTURS 2017-07-01
Series:Tourism & Management Studies
Subjects:
destination image
psychological distance
tourism website
social media
dmo
Online Access:https://tmstudies.net/index.php/ectms/article/view/969/pdf_57
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