Role of behavioral biases in the investment decisions of Pakistan Stock Exchange investors: Moderating role of investment experience

Despite many revolutionary asset pricing models developed over the past decades, traditional finance does not explain investor behavior very well. The purpose of this study is to examine the influence of behavioral biases on the investment decisions of investors of Pakistan Stock Exchange. In additi...

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Main Authors: Saima Aziz, Shahid Mehmood, Muhammad Asif Khan, Anita Tangl
Format: Article
Language:English
Published: LLC "CPC "Business Perspectives" 2024-02-01
Series:Investment Management & Financial Innovations
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Online Access:https://www.businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/19596/IMFI_2024_01_Khan.pdf
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author Saima Aziz
Shahid Mehmood
Muhammad Asif Khan
Anita Tangl
author_facet Saima Aziz
Shahid Mehmood
Muhammad Asif Khan
Anita Tangl
author_sort Saima Aziz
collection DOAJ
description Despite many revolutionary asset pricing models developed over the past decades, traditional finance does not explain investor behavior very well. The purpose of this study is to examine the influence of behavioral biases on the investment decisions of investors of Pakistan Stock Exchange. In addition, the moderating influence of investment experience investigated in this study. The findings were reported using a sample of 230 individual investors, who make their own investments, typically through a mutual fund, bank, or internet broker. They make investments to achieve their unique investment objectives, such as saving for retirement, a child’s education, or increasing their overall wealth. The influence of behavioral biases on investment decisions was calculated using regression analysis. Regression results show that beta and t-values are significant and have a significant impact on investment decisions. Regression findings show that Confirmation Bias, Gamblers Fallacy Bias, Negativity Bias, Bandwagon Effect Bias, Loss Aversion Bias, and Overconfidence Bias all have a substantial impact on Investment Decisions. Status quo prejudice and endowment bias have a favorable but minor influence on Investment Decisions. Investment Experience is regarded as an essential component that contributes to successful decision making under risk and uncertainty, however the results of this study show that moderating variables have a minor influence. According to the findings, the moderating variable had no effect on the connection between behavioral biases and investment decisions. And the reason for this is that behavioral biases persist regardless of investing experience.
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spelling doaj-art-798a73fe12644f8a9e6ff609a65910ff2025-02-03T10:20:34ZengLLC "CPC "Business Perspectives"Investment Management & Financial Innovations1810-49671812-93582024-02-0121114615610.21511/imfi.21(1).2024.1219596Role of behavioral biases in the investment decisions of Pakistan Stock Exchange investors: Moderating role of investment experienceSaima Aziz0https://orcid.org/0000-0002-5413-1669Shahid Mehmood1https://orcid.org/0000-0001-6696-9971Muhammad Asif Khan2https://orcid.org/0000-0002-3563-2951Anita Tangl3https://orcid.org/0000-0003-0418-5439Master of Science in Finance, Management Sciences Faculty, Business Department, National University of Modern Language, PakistanDr. Ph.D., Assistant Professor, Faculty of Management Sciences and IT, Department of Management Sciences, Mohi-Ud-Din Islamic University Nerian Sharif, PakistanDr., Ph.D. in Finance, Assistant Professor, Management Sciences Faculty, Commerce Department, University of Kotli, PakistanPh.D., Associate Professor, John von Neumann University, HungaryDespite many revolutionary asset pricing models developed over the past decades, traditional finance does not explain investor behavior very well. The purpose of this study is to examine the influence of behavioral biases on the investment decisions of investors of Pakistan Stock Exchange. In addition, the moderating influence of investment experience investigated in this study. The findings were reported using a sample of 230 individual investors, who make their own investments, typically through a mutual fund, bank, or internet broker. They make investments to achieve their unique investment objectives, such as saving for retirement, a child’s education, or increasing their overall wealth. The influence of behavioral biases on investment decisions was calculated using regression analysis. Regression results show that beta and t-values are significant and have a significant impact on investment decisions. Regression findings show that Confirmation Bias, Gamblers Fallacy Bias, Negativity Bias, Bandwagon Effect Bias, Loss Aversion Bias, and Overconfidence Bias all have a substantial impact on Investment Decisions. Status quo prejudice and endowment bias have a favorable but minor influence on Investment Decisions. Investment Experience is regarded as an essential component that contributes to successful decision making under risk and uncertainty, however the results of this study show that moderating variables have a minor influence. According to the findings, the moderating variable had no effect on the connection between behavioral biases and investment decisions. And the reason for this is that behavioral biases persist regardless of investing experience.https://www.businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/19596/IMFI_2024_01_Khan.pdfbehavioral biasesinvestment decisionsinvestment experiencePakistan Stock Exchange
spellingShingle Saima Aziz
Shahid Mehmood
Muhammad Asif Khan
Anita Tangl
Role of behavioral biases in the investment decisions of Pakistan Stock Exchange investors: Moderating role of investment experience
Investment Management & Financial Innovations
behavioral biases
investment decisions
investment experience
Pakistan Stock Exchange
title Role of behavioral biases in the investment decisions of Pakistan Stock Exchange investors: Moderating role of investment experience
title_full Role of behavioral biases in the investment decisions of Pakistan Stock Exchange investors: Moderating role of investment experience
title_fullStr Role of behavioral biases in the investment decisions of Pakistan Stock Exchange investors: Moderating role of investment experience
title_full_unstemmed Role of behavioral biases in the investment decisions of Pakistan Stock Exchange investors: Moderating role of investment experience
title_short Role of behavioral biases in the investment decisions of Pakistan Stock Exchange investors: Moderating role of investment experience
title_sort role of behavioral biases in the investment decisions of pakistan stock exchange investors moderating role of investment experience
topic behavioral biases
investment decisions
investment experience
Pakistan Stock Exchange
url https://www.businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/19596/IMFI_2024_01_Khan.pdf
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AT muhammadasifkhan roleofbehavioralbiasesintheinvestmentdecisionsofpakistanstockexchangeinvestorsmoderatingroleofinvestmentexperience
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