EMERGING TECHNOLOGIES IN PUBLIC HEALTH CAMPAIGNS: ARTIFICIAL INTELLIGENCE AND BIG DATA
This research explores the integration of Artificial Intelligence (AI) and Big Data into public health campaigns, envisioning a future where precision, personalization, and proactive interventions redefine healthcare. Analyzing the transformative potential and challenges, the study examines AI’s rol...
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Format: | Article |
Language: | English |
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Zibeline International
2024-01-01
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Series: | Acta Informatica Malaysia |
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Online Access: | https://actainformaticamalaysia.com/archives/AIM/1aim2024/1aim2024-05-10.pdf |
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author | Yvonne Oshevwe Okoro Oluwatoyin Ayo-Farai Chinedu Paschal Maduka Chiamaka Chinaemelum Okongwu Olamide Tolulope Sodamade |
author_facet | Yvonne Oshevwe Okoro Oluwatoyin Ayo-Farai Chinedu Paschal Maduka Chiamaka Chinaemelum Okongwu Olamide Tolulope Sodamade |
author_sort | Yvonne Oshevwe Okoro |
collection | DOAJ |
description | This research explores the integration of Artificial Intelligence (AI) and Big Data into public health campaigns, envisioning a future where precision, personalization, and proactive interventions redefine healthcare. Analyzing the transformative potential and challenges, the study examines AI’s role in disease surveillance, diagnostics, and predictive modeling, alongside Big Data’s contributions to personalized interventions and comprehensive health understanding. Ethical considerations, the digital divide, and regulatory frameworks are central challenges, necessitating a delicate balance between innovation and responsibility. The conclusion foresees a healthcare landscape where AI and Big Data enhance the effectiveness of public health campaigns, promising a future characterized by equitable, data-driven, and resilient approaches to address emerging health challenges. |
format | Article |
id | doaj-art-78c45067d01046049d1c67f5eae698ad |
institution | Kabale University |
issn | 2521-0874 2521-0505 |
language | English |
publishDate | 2024-01-01 |
publisher | Zibeline International |
record_format | Article |
series | Acta Informatica Malaysia |
spelling | doaj-art-78c45067d01046049d1c67f5eae698ad2025-02-05T06:54:59ZengZibeline InternationalActa Informatica Malaysia2521-08742521-05052024-01-0181051010.26480/aim.01.2024.05.10EMERGING TECHNOLOGIES IN PUBLIC HEALTH CAMPAIGNS: ARTIFICIAL INTELLIGENCE AND BIG DATAYvonne Oshevwe Okoro0Oluwatoyin Ayo-Farai1Chinedu Paschal Maduka2Chiamaka Chinaemelum Okongwu3Olamide Tolulope Sodamade4Texas Tech University, USAJiann-Ping Hsu College of Public Health, Georgia Southern UniversityInstitute of Human Virology, NigeriaDepartment Of Community Health and Primary Health Care, University of LagosAfrica Voices HQ, NigeriaThis research explores the integration of Artificial Intelligence (AI) and Big Data into public health campaigns, envisioning a future where precision, personalization, and proactive interventions redefine healthcare. Analyzing the transformative potential and challenges, the study examines AI’s role in disease surveillance, diagnostics, and predictive modeling, alongside Big Data’s contributions to personalized interventions and comprehensive health understanding. Ethical considerations, the digital divide, and regulatory frameworks are central challenges, necessitating a delicate balance between innovation and responsibility. The conclusion foresees a healthcare landscape where AI and Big Data enhance the effectiveness of public health campaigns, promising a future characterized by equitable, data-driven, and resilient approaches to address emerging health challenges.https://actainformaticamalaysia.com/archives/AIM/1aim2024/1aim2024-05-10.pdfartificial intelligencebig datapublic healthprecision healthethical considerations |
spellingShingle | Yvonne Oshevwe Okoro Oluwatoyin Ayo-Farai Chinedu Paschal Maduka Chiamaka Chinaemelum Okongwu Olamide Tolulope Sodamade EMERGING TECHNOLOGIES IN PUBLIC HEALTH CAMPAIGNS: ARTIFICIAL INTELLIGENCE AND BIG DATA Acta Informatica Malaysia artificial intelligence big data public health precision health ethical considerations |
title | EMERGING TECHNOLOGIES IN PUBLIC HEALTH CAMPAIGNS: ARTIFICIAL INTELLIGENCE AND BIG DATA |
title_full | EMERGING TECHNOLOGIES IN PUBLIC HEALTH CAMPAIGNS: ARTIFICIAL INTELLIGENCE AND BIG DATA |
title_fullStr | EMERGING TECHNOLOGIES IN PUBLIC HEALTH CAMPAIGNS: ARTIFICIAL INTELLIGENCE AND BIG DATA |
title_full_unstemmed | EMERGING TECHNOLOGIES IN PUBLIC HEALTH CAMPAIGNS: ARTIFICIAL INTELLIGENCE AND BIG DATA |
title_short | EMERGING TECHNOLOGIES IN PUBLIC HEALTH CAMPAIGNS: ARTIFICIAL INTELLIGENCE AND BIG DATA |
title_sort | emerging technologies in public health campaigns artificial intelligence and big data |
topic | artificial intelligence big data public health precision health ethical considerations |
url | https://actainformaticamalaysia.com/archives/AIM/1aim2024/1aim2024-05-10.pdf |
work_keys_str_mv | AT yvonneoshevweokoro emergingtechnologiesinpublichealthcampaignsartificialintelligenceandbigdata AT oluwatoyinayofarai emergingtechnologiesinpublichealthcampaignsartificialintelligenceandbigdata AT chinedupaschalmaduka emergingtechnologiesinpublichealthcampaignsartificialintelligenceandbigdata AT chiamakachinaemelumokongwu emergingtechnologiesinpublichealthcampaignsartificialintelligenceandbigdata AT olamidetolulopesodamade emergingtechnologiesinpublichealthcampaignsartificialintelligenceandbigdata |