ANALYSIS OF COMMUNICATIVE STRATEGY OF NGO OF THE CHARITABLE ORIENTATIONAL

In article the communication channels promoting implementation of charitable and socially important projects for non-profit organizations of a charitable orientation are investigated. Need of maintenance of communication with donors, investors by volunteers is proved. Not only ways of communication...

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Main Author: N. Bezverbnaya
Format: Article
Language:English
Published: Publishing House of the State University of Management 2017-04-01
Series:Вестник университета
Subjects:
Online Access:https://vestnik.guu.ru/jour/article/view/700
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author N. Bezverbnaya
author_facet N. Bezverbnaya
author_sort N. Bezverbnaya
collection DOAJ
description In article the communication channels promoting implementation of charitable and socially important projects for non-profit organizations of a charitable orientation are investigated. Need of maintenance of communication with donors, investors by volunteers is proved. Not only ways of communication and attraction of donations, but also actions which will be able to hold the donor are investigated.
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institution Kabale University
issn 1816-4277
2686-8415
language English
publishDate 2017-04-01
publisher Publishing House of the State University of Management
record_format Article
series Вестник университета
spelling doaj-art-782200b11c824a07b161ce34d3d69ea72025-02-04T08:27:51ZengPublishing House of the State University of ManagementВестник университета1816-42772686-84152017-04-0104162167700ANALYSIS OF COMMUNICATIVE STRATEGY OF NGO OF THE CHARITABLE ORIENTATIONALN. Bezverbnaya0ФГБОУ ВО «ГУУ»In article the communication channels promoting implementation of charitable and socially important projects for non-profit organizations of a charitable orientation are investigated. Need of maintenance of communication with donors, investors by volunteers is proved. Not only ways of communication and attraction of donations, but also actions which will be able to hold the donor are investigated.https://vestnik.guu.ru/jour/article/view/700charitysocial partnershipthird sectorcommunication channelsfundraisingsocially important projectsinvestordonor
spellingShingle N. Bezverbnaya
ANALYSIS OF COMMUNICATIVE STRATEGY OF NGO OF THE CHARITABLE ORIENTATIONAL
Вестник университета
charity
social partnership
third sector
communication channels
fundraising
socially important projects
investor
donor
title ANALYSIS OF COMMUNICATIVE STRATEGY OF NGO OF THE CHARITABLE ORIENTATIONAL
title_full ANALYSIS OF COMMUNICATIVE STRATEGY OF NGO OF THE CHARITABLE ORIENTATIONAL
title_fullStr ANALYSIS OF COMMUNICATIVE STRATEGY OF NGO OF THE CHARITABLE ORIENTATIONAL
title_full_unstemmed ANALYSIS OF COMMUNICATIVE STRATEGY OF NGO OF THE CHARITABLE ORIENTATIONAL
title_short ANALYSIS OF COMMUNICATIVE STRATEGY OF NGO OF THE CHARITABLE ORIENTATIONAL
title_sort analysis of communicative strategy of ngo of the charitable orientational
topic charity
social partnership
third sector
communication channels
fundraising
socially important projects
investor
donor
url https://vestnik.guu.ru/jour/article/view/700
work_keys_str_mv AT nbezverbnaya analysisofcommunicativestrategyofngoofthecharitableorientational