Beyond industrial standards: crafting quality bread with heritage wheat in Walloon alternative bread supply chains

Echoing a transformative perspective of agroecological transitions, alternative bread supply chains (ABSCs) experiment with technical and social innovations to overcome the limitations of industrial baking through artisanal knowledge. Yet, ABSCs in Wallonia, Belgium, face specific challenges as the...

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Main Authors: Lou Chaussebourg, Florian Baijot, Noémie Maughan, Marjolein Visser, Kevin Maréchal
Format: Article
Language:English
Published: Frontiers Media S.A. 2025-07-01
Series:Frontiers in Sustainable Food Systems
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Online Access:https://www.frontiersin.org/articles/10.3389/fsufs.2025.1522643/full
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author Lou Chaussebourg
Florian Baijot
Noémie Maughan
Marjolein Visser
Kevin Maréchal
author_facet Lou Chaussebourg
Florian Baijot
Noémie Maughan
Marjolein Visser
Kevin Maréchal
author_sort Lou Chaussebourg
collection DOAJ
description Echoing a transformative perspective of agroecological transitions, alternative bread supply chains (ABSCs) experiment with technical and social innovations to overcome the limitations of industrial baking through artisanal knowledge. Yet, ABSCs in Wallonia, Belgium, face specific challenges as the heritage wheat varieties they use, while adapted to local conditions, do not meet industry-defined “baking value” standards and are thus deemed unsuitable for bread-making. This study demonstrates that artisanal bakers can effectively use these flours, challenging traditional notions of flour “quality” in terms of nutrition and flavor versus workability. In this study, nine types of flour were analyzed using measures from industrial standards: protein content, water content, α-amylase activity, and baking strength. These flours were sourced from six heritage wheat varieties, two variety mixes (one field-based, one post-harvest), and one modern variety bred for organic agriculture, all grown on the same field and milled under the same conditions. These varieties are used by farmers in Wallonia ABSCs, showing their relevance to the local conditions. Their poor industrial ratings were then put to the test by three artisanal bakers, who baked and assessed each flour using sensory-based evaluation tables before, during, and after baking. Semi-structured interviews provided insight into bakers’ strategies for handling these flours and went further in the understanding of why artisanal bakers could even prefer allegedly unsuitable flours from heritage varieties than standard flours, easier to bake. Findings reveal that ABSCs bakers employ complex craft techniques, drawing on sensory awareness and intuitive adaptation to address the variability of heritage flours. This artisanal perspective—viewing raw materials as “living matter”—and its set of related skills should thus be promoted in apprenticeship as they are seen essential for a wider agroecological transition of food systems. These practices contributing to processes of scaling deep sustainability initiatives, that aim to reshape values and narratives of the broader system. Such perspectives would indeed contribute to reshaping values and narratives, a dynamic that is crucial to support for amplifying the broader transformative potential of ABSC.
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spelling doaj-art-715f8dc778a543d09c46f19e6bd814f12025-08-20T03:14:23ZengFrontiers Media S.A.Frontiers in Sustainable Food Systems2571-581X2025-07-01910.3389/fsufs.2025.15226431522643Beyond industrial standards: crafting quality bread with heritage wheat in Walloon alternative bread supply chainsLou Chaussebourg0Florian Baijot1Noémie Maughan2Marjolein Visser3Kevin Maréchal4Laboratoire d’Économie et Développement Rural, Gembloux Agro Bio-Tech, Université de Liège, Gembloux, BelgiumAgroecology Lab, Université Libre de Bruxelles, Brussels, BelgiumAgroecology Lab, Université Libre de Bruxelles, Brussels, BelgiumAgroecology Lab, Université Libre de Bruxelles, Brussels, BelgiumLaboratoire d’Économie et Développement Rural, Gembloux Agro Bio-Tech, Université de Liège, Gembloux, BelgiumEchoing a transformative perspective of agroecological transitions, alternative bread supply chains (ABSCs) experiment with technical and social innovations to overcome the limitations of industrial baking through artisanal knowledge. Yet, ABSCs in Wallonia, Belgium, face specific challenges as the heritage wheat varieties they use, while adapted to local conditions, do not meet industry-defined “baking value” standards and are thus deemed unsuitable for bread-making. This study demonstrates that artisanal bakers can effectively use these flours, challenging traditional notions of flour “quality” in terms of nutrition and flavor versus workability. In this study, nine types of flour were analyzed using measures from industrial standards: protein content, water content, α-amylase activity, and baking strength. These flours were sourced from six heritage wheat varieties, two variety mixes (one field-based, one post-harvest), and one modern variety bred for organic agriculture, all grown on the same field and milled under the same conditions. These varieties are used by farmers in Wallonia ABSCs, showing their relevance to the local conditions. Their poor industrial ratings were then put to the test by three artisanal bakers, who baked and assessed each flour using sensory-based evaluation tables before, during, and after baking. Semi-structured interviews provided insight into bakers’ strategies for handling these flours and went further in the understanding of why artisanal bakers could even prefer allegedly unsuitable flours from heritage varieties than standard flours, easier to bake. Findings reveal that ABSCs bakers employ complex craft techniques, drawing on sensory awareness and intuitive adaptation to address the variability of heritage flours. This artisanal perspective—viewing raw materials as “living matter”—and its set of related skills should thus be promoted in apprenticeship as they are seen essential for a wider agroecological transition of food systems. These practices contributing to processes of scaling deep sustainability initiatives, that aim to reshape values and narratives of the broader system. Such perspectives would indeed contribute to reshaping values and narratives, a dynamic that is crucial to support for amplifying the broader transformative potential of ABSC.https://www.frontiersin.org/articles/10.3389/fsufs.2025.1522643/fullagroecological transitionalternative bread supply chainsbaking valueartisanal knowledge and know-howrelocalizationwheat heritage varieties
spellingShingle Lou Chaussebourg
Florian Baijot
Noémie Maughan
Marjolein Visser
Kevin Maréchal
Beyond industrial standards: crafting quality bread with heritage wheat in Walloon alternative bread supply chains
Frontiers in Sustainable Food Systems
agroecological transition
alternative bread supply chains
baking value
artisanal knowledge and know-how
relocalization
wheat heritage varieties
title Beyond industrial standards: crafting quality bread with heritage wheat in Walloon alternative bread supply chains
title_full Beyond industrial standards: crafting quality bread with heritage wheat in Walloon alternative bread supply chains
title_fullStr Beyond industrial standards: crafting quality bread with heritage wheat in Walloon alternative bread supply chains
title_full_unstemmed Beyond industrial standards: crafting quality bread with heritage wheat in Walloon alternative bread supply chains
title_short Beyond industrial standards: crafting quality bread with heritage wheat in Walloon alternative bread supply chains
title_sort beyond industrial standards crafting quality bread with heritage wheat in walloon alternative bread supply chains
topic agroecological transition
alternative bread supply chains
baking value
artisanal knowledge and know-how
relocalization
wheat heritage varieties
url https://www.frontiersin.org/articles/10.3389/fsufs.2025.1522643/full
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