Marketing strategies after the covid-19 pandemic towards the development of indonesian tourism destinations

Indonesia's tourism sector is famous worldwide as it has many tourist destinations in all countries. The government also raises the management of tourist areas through various government policies so that Indonesian tourism is increasingly advanced and recognised in the eyes of nature. This stud...

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Main Author: Kumba Digdowiseiso
Format: Article
Language:English
Published: Indonesian Institute for Counseling, Education and Therapy (IICET) 2024-03-01
Series:JPPI (Jurnal Penelitian Pendidikan Indonesia)
Subjects:
Online Access:https://jurnal.iicet.org/index.php/jppi/article/view/2541
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author Kumba Digdowiseiso
author_facet Kumba Digdowiseiso
author_sort Kumba Digdowiseiso
collection DOAJ
description Indonesia's tourism sector is famous worldwide as it has many tourist destinations in all countries. The government also raises the management of tourist areas through various government policies so that Indonesian tourism is increasingly advanced and recognised in the eyes of nature. This study aims to find out the marketing strategy after the co-19 pandemic for the development of Indonesian tourism destinations. The research method used in this research is qualitative. Activities in data analysis are data reduction, data presentation, and conclusion drawing or verification. The results of the literature analysis show that the authorities have provided particular policies for improving tourist areas, and various tourist destinations have also implemented strategies and programmes that can adapt to the so-called new era. There has been a change in tourist attitudes.
format Article
id doaj-art-7122751b23f84804bef25545918f9d48
institution Kabale University
issn 2477-8524
2502-8103
language English
publishDate 2024-03-01
publisher Indonesian Institute for Counseling, Education and Therapy (IICET)
record_format Article
series JPPI (Jurnal Penelitian Pendidikan Indonesia)
spelling doaj-art-7122751b23f84804bef25545918f9d482025-01-27T12:25:45ZengIndonesian Institute for Counseling, Education and Therapy (IICET)JPPI (Jurnal Penelitian Pendidikan Indonesia)2477-85242502-81032024-03-0110146547110.29210/0202425411876Marketing strategies after the covid-19 pandemic towards the development of indonesian tourism destinationsKumba Digdowiseiso0University of NationalIndonesia's tourism sector is famous worldwide as it has many tourist destinations in all countries. The government also raises the management of tourist areas through various government policies so that Indonesian tourism is increasingly advanced and recognised in the eyes of nature. This study aims to find out the marketing strategy after the co-19 pandemic for the development of Indonesian tourism destinations. The research method used in this research is qualitative. Activities in data analysis are data reduction, data presentation, and conclusion drawing or verification. The results of the literature analysis show that the authorities have provided particular policies for improving tourist areas, and various tourist destinations have also implemented strategies and programmes that can adapt to the so-called new era. There has been a change in tourist attitudes.https://jurnal.iicet.org/index.php/jppi/article/view/2541tourism strategy, tourist behavior, tourism program
spellingShingle Kumba Digdowiseiso
Marketing strategies after the covid-19 pandemic towards the development of indonesian tourism destinations
JPPI (Jurnal Penelitian Pendidikan Indonesia)
tourism strategy, tourist behavior, tourism program
title Marketing strategies after the covid-19 pandemic towards the development of indonesian tourism destinations
title_full Marketing strategies after the covid-19 pandemic towards the development of indonesian tourism destinations
title_fullStr Marketing strategies after the covid-19 pandemic towards the development of indonesian tourism destinations
title_full_unstemmed Marketing strategies after the covid-19 pandemic towards the development of indonesian tourism destinations
title_short Marketing strategies after the covid-19 pandemic towards the development of indonesian tourism destinations
title_sort marketing strategies after the covid 19 pandemic towards the development of indonesian tourism destinations
topic tourism strategy, tourist behavior, tourism program
url https://jurnal.iicet.org/index.php/jppi/article/view/2541
work_keys_str_mv AT kumbadigdowiseiso marketingstrategiesafterthecovid19pandemictowardsthedevelopmentofindonesiantourismdestinations