Arithmetic of the sound of silence
The web 2.0 has revolutionised the way in which we communicate with the effect that marginalised groups, including women, can represent themselves – instead of being represented from another’s perspective. However, this article argues that the blur of mainstream media and web 2.0 allows men to assu...
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| Format: | Article |
| Language: | English |
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University of Johannesburg
2022-10-01
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| Series: | Communicare |
| Subjects: | |
| Online Access: | https://journals.uj.ac.za/index.php/jcsa/article/view/1537 |
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| _version_ | 1832593731514007552 |
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| author | Robert Madoi Nasaba |
| author_facet | Robert Madoi Nasaba |
| author_sort | Robert Madoi Nasaba |
| collection | DOAJ |
| description |
The web 2.0 has revolutionised the way in which we communicate with the effect that marginalised
groups, including women, can represent themselves – instead of being represented from
another’s perspective. However, this article argues that the blur of mainstream media and web
2.0 allows men to assume a superior status to women – especially in the global South. The thesis
of this article proffers a fresh insight that goes beyond the descriptions of how the web creates
contraflows of information for Southern women. At the heart of the debate is the impact garnered
– or rather lack of it – when user-generated content from the web 2.0 is used to counterbalance
issues from a mainstream point of reference. Using two independent Ugandan media houses as
case studies, the article explains data collected through participant observation and unstructured
interviews. The article finds that while Southern women have managed to use online spaces
(periphery) to acknowledge their sisterhood, an awareness of intersectionality in the mainstream
(centre) is conspicuously absent. It draws on the feminist communication theory as informed by
feminism and finds that men continue to be privileged when online (periphery) and offline (centre)
communities are blurred. To address this, women will have to robustly participate in the news
construction process at the “centre.”
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| format | Article |
| id | doaj-art-6ea18e25c08443eeaae2f561d92d2a7a |
| institution | Kabale University |
| issn | 0259-0069 2957-7950 |
| language | English |
| publishDate | 2022-10-01 |
| publisher | University of Johannesburg |
| record_format | Article |
| series | Communicare |
| spelling | doaj-art-6ea18e25c08443eeaae2f561d92d2a7a2025-01-20T08:56:29ZengUniversity of JohannesburgCommunicare0259-00692957-79502022-10-0138210.36615/jcsa.v38i2.1537Arithmetic of the sound of silenceRobert Madoi Nasaba0https://orcid.org/0000-0002-3657-1935Makerere University The web 2.0 has revolutionised the way in which we communicate with the effect that marginalised groups, including women, can represent themselves – instead of being represented from another’s perspective. However, this article argues that the blur of mainstream media and web 2.0 allows men to assume a superior status to women – especially in the global South. The thesis of this article proffers a fresh insight that goes beyond the descriptions of how the web creates contraflows of information for Southern women. At the heart of the debate is the impact garnered – or rather lack of it – when user-generated content from the web 2.0 is used to counterbalance issues from a mainstream point of reference. Using two independent Ugandan media houses as case studies, the article explains data collected through participant observation and unstructured interviews. The article finds that while Southern women have managed to use online spaces (periphery) to acknowledge their sisterhood, an awareness of intersectionality in the mainstream (centre) is conspicuously absent. It draws on the feminist communication theory as informed by feminism and finds that men continue to be privileged when online (periphery) and offline (centre) communities are blurred. To address this, women will have to robustly participate in the news construction process at the “centre.” https://journals.uj.ac.za/index.php/jcsa/article/view/1537web 2.0Southern womenfeminist communication theorywomen’s voices in media spaces |
| spellingShingle | Robert Madoi Nasaba Arithmetic of the sound of silence Communicare web 2.0 Southern women feminist communication theory women’s voices in media spaces |
| title | Arithmetic of the sound of silence |
| title_full | Arithmetic of the sound of silence |
| title_fullStr | Arithmetic of the sound of silence |
| title_full_unstemmed | Arithmetic of the sound of silence |
| title_short | Arithmetic of the sound of silence |
| title_sort | arithmetic of the sound of silence |
| topic | web 2.0 Southern women feminist communication theory women’s voices in media spaces |
| url | https://journals.uj.ac.za/index.php/jcsa/article/view/1537 |
| work_keys_str_mv | AT robertmadoinasaba arithmeticofthesoundofsilence |