Advertising in Lithuanian Periodicals in 1918-1940: Characteristics of its Quantitative and Qualitative Developement
Historiography has devoted little attention to the issue of advertising in Lithuanian periodicals during the period between 1918 and 1940. The article investigates this issue from two aspects. One of the aspects is a quantitative characteristic of advertising. Calculations of the data of adverts in...
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Main Author: | Giedrė Polkaitė |
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Format: | Article |
Language: | English |
Published: |
Vilnius University Press
2007-12-01
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Series: | Lietuvos Istorijos Studijos |
Subjects: | |
Online Access: | https://www.journals.vu.lt/lietuvos-istorijos-studijos/article/view/37032 |
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