Comprehension of HIV/AIDS messages in Lesotho
Targeted audiences do not always comprehend HIV/AIDS visual campaigns that are meant to educate and inform, and thus such campaigns do not result in a positive change in behaviour and attitude. This is possibly ascribable to the inappropriate use of graphic imagery and other visual elements in many...
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Main Authors: | Olutunmise Adesola Ojo, Rudi de Lange |
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Format: | Article |
Language: | English |
Published: |
University of Johannesburg
2022-10-01
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Series: | Communicare |
Subjects: | |
Online Access: | https://journals.uj.ac.za/index.php/jcsa/article/view/1664 |
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