Value-in-use in a B2B food service logistic context

The main objective of this research is to understand the way a provider participates and contributes in the value co-creation process and identify the drivers that contribute to it. Given the nature of the phenomena under study a qualitative research approach was chosen to conduct this study. To...

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Bibliographic Details
Main Authors: Luís Miguel de Castro Ferreira, João Menezes
Format: Article
Language:English
Published: University of Algarve, ESGHT/CINTURS 2015-01-01
Series:Tourism & Management Studies
Subjects:
Online Access:https://tmstudies.net/index.php/ectms/article/view/769/1293
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