Personality Traits and Sales Effectiveness: The Life Insurance Market in Poland

Within organizatons in industrialized countries, the quality of human resources tends to become a major issue on the path to achieving a compettve advantage. According to the author’s research, the implementaton of the fve-factor model of Costa and McCrae provides the soluton for the abovementoned p...

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Main Author: Andrzej Janowski
Format: Article
Language:English
Published: Cognitione Foundation for the Dissemination of Knowledge and Science 2018-01-01
Series:Journal of Entrepreneurship, Management and Innovation
Subjects:
Online Access: http://jemi.edu.pl/uploadedFiles/file/all-issues/vol14/issue1/JEMI_Vol14_Issue1_2018_Article8.pdf
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author Andrzej Janowski
author_facet Andrzej Janowski
author_sort Andrzej Janowski
collection DOAJ
description Within organizatons in industrialized countries, the quality of human resources tends to become a major issue on the path to achieving a compettve advantage. According to the author’s research, the implementaton of the fve-factor model of Costa and McCrae provides the soluton for the abovementoned problem. This artcle demonstrates the crucial utlity of the fve-factor model of Costa and McCrae in the context of life insurance industry effectveness from both the theoretcal and practcal perspectves based on a case study of the four largest life insurance companies 796 most effectve agents. Results imply the existence of a positve correlaton between the level of the selected personality traits intensites and the life insurance agent’s sales efciency. Moreover, as levels of the personality traits of “openness to experience,” “consciousness,” “agreeableness” and “neurotcism” are the predictors of life insurance company effectveness, there are fundamentals for inducton to be appropriate for the whole retail fnancial sector human resources management system.
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issn 2299-7326
language English
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publisher Cognitione Foundation for the Dissemination of Knowledge and Science
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spelling doaj-art-658632859cfc40209b4d08130ae4df1c2025-02-03T11:15:37ZengCognitione Foundation for the Dissemination of Knowledge and ScienceJournal of Entrepreneurship, Management and Innovation2299-73262018-01-0114114316010.7341/20181418Personality Traits and Sales Effectiveness: The Life Insurance Market in PolandAndrzej Janowski0 Bydgoszcz University of Technology and Life Sciences Within organizatons in industrialized countries, the quality of human resources tends to become a major issue on the path to achieving a compettve advantage. According to the author’s research, the implementaton of the fve-factor model of Costa and McCrae provides the soluton for the abovementoned problem. This artcle demonstrates the crucial utlity of the fve-factor model of Costa and McCrae in the context of life insurance industry effectveness from both the theoretcal and practcal perspectves based on a case study of the four largest life insurance companies 796 most effectve agents. Results imply the existence of a positve correlaton between the level of the selected personality traits intensites and the life insurance agent’s sales efciency. Moreover, as levels of the personality traits of “openness to experience,” “consciousness,” “agreeableness” and “neurotcism” are the predictors of life insurance company effectveness, there are fundamentals for inducton to be appropriate for the whole retail fnancial sector human resources management system. http://jemi.edu.pl/uploadedFiles/file/all-issues/vol14/issue1/JEMI_Vol14_Issue1_2018_Article8.pdf compettve advantageefciencyhuman performancemanagementorganizatonpersonality traits
spellingShingle Andrzej Janowski
Personality Traits and Sales Effectiveness: The Life Insurance Market in Poland
Journal of Entrepreneurship, Management and Innovation
compettve advantage
efciency
human performance
management
organizaton
personality traits
title Personality Traits and Sales Effectiveness: The Life Insurance Market in Poland
title_full Personality Traits and Sales Effectiveness: The Life Insurance Market in Poland
title_fullStr Personality Traits and Sales Effectiveness: The Life Insurance Market in Poland
title_full_unstemmed Personality Traits and Sales Effectiveness: The Life Insurance Market in Poland
title_short Personality Traits and Sales Effectiveness: The Life Insurance Market in Poland
title_sort personality traits and sales effectiveness the life insurance market in poland
topic compettve advantage
efciency
human performance
management
organizaton
personality traits
url http://jemi.edu.pl/uploadedFiles/file/all-issues/vol14/issue1/JEMI_Vol14_Issue1_2018_Article8.pdf
work_keys_str_mv AT andrzejjanowski personalitytraitsandsaleseffectivenessthelifeinsurancemarketinpoland