Geographic recommender systems in e-commerce based on population

Technological advancements have significantly enhanced e-commerce, helping customers find the best products. One key development is recommendation systems, which personalize the shopping experience and boost sales. This paper explores a novel geographic recommendation system that uses demographic da...

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Main Authors: Mohamed Shili, Osama Sohaib
Format: Article
Language:English
Published: PeerJ Inc. 2025-01-01
Series:PeerJ Computer Science
Subjects:
Online Access:https://peerj.com/articles/cs-2525.pdf
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author Mohamed Shili
Osama Sohaib
author_facet Mohamed Shili
Osama Sohaib
author_sort Mohamed Shili
collection DOAJ
description Technological advancements have significantly enhanced e-commerce, helping customers find the best products. One key development is recommendation systems, which personalize the shopping experience and boost sales. This paper explores a novel geographic recommendation system that uses demographic data, such as population density, age, and income, to refine recommendations. By integrating geographic and demographic information, like the population size of a country, businesses can tailor their offerings to regional preferences. This targeted approach aims to make recommendations more relevant by considering the behaviors and needs of different geographic areas. We sourced population data from The National Institute of Statistics (Tunisia, INS). This approach improves the importance of product recommendations for particular locations by customizing them based on demographic and geographic measures. The technique creates a better context-aware recommendation system that boosts customer happiness and business proceeds by fusing consumer behavior with extensive demographic data. The method also includes a mathematical model that considers population intensity to refine further recommendations established on the regional model.
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institution Kabale University
issn 2376-5992
language English
publishDate 2025-01-01
publisher PeerJ Inc.
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series PeerJ Computer Science
spelling doaj-art-628980e78f7b4c139593135deeb457432025-01-18T15:05:12ZengPeerJ Inc.PeerJ Computer Science2376-59922025-01-0111e252510.7717/peerj-cs.2525Geographic recommender systems in e-commerce based on populationMohamed Shili0Osama Sohaib1Innov’COM Laboratory, National Engineering School of Carthage, University of Carthage, Carthage, TunisiaSchool of Business, American University of Ras al Khaimah, Ras al Khaimah, United Arab EmiratesTechnological advancements have significantly enhanced e-commerce, helping customers find the best products. One key development is recommendation systems, which personalize the shopping experience and boost sales. This paper explores a novel geographic recommendation system that uses demographic data, such as population density, age, and income, to refine recommendations. By integrating geographic and demographic information, like the population size of a country, businesses can tailor their offerings to regional preferences. This targeted approach aims to make recommendations more relevant by considering the behaviors and needs of different geographic areas. We sourced population data from The National Institute of Statistics (Tunisia, INS). This approach improves the importance of product recommendations for particular locations by customizing them based on demographic and geographic measures. The technique creates a better context-aware recommendation system that boosts customer happiness and business proceeds by fusing consumer behavior with extensive demographic data. The method also includes a mathematical model that considers population intensity to refine further recommendations established on the regional model.https://peerj.com/articles/cs-2525.pdfE-commerceRecommendation systemGISPopulation-data
spellingShingle Mohamed Shili
Osama Sohaib
Geographic recommender systems in e-commerce based on population
PeerJ Computer Science
E-commerce
Recommendation system
GIS
Population-data
title Geographic recommender systems in e-commerce based on population
title_full Geographic recommender systems in e-commerce based on population
title_fullStr Geographic recommender systems in e-commerce based on population
title_full_unstemmed Geographic recommender systems in e-commerce based on population
title_short Geographic recommender systems in e-commerce based on population
title_sort geographic recommender systems in e commerce based on population
topic E-commerce
Recommendation system
GIS
Population-data
url https://peerj.com/articles/cs-2525.pdf
work_keys_str_mv AT mohamedshili geographicrecommendersystemsinecommercebasedonpopulation
AT osamasohaib geographicrecommendersystemsinecommercebasedonpopulation