The State’s Strategy to Strengthen the Russian Macropolitical Identity in the Digital Space: Dynamics and Prospects

Identifying the dynamics and prospects of the state’s communication strategy in the digital space, aimed at strengthening and increasing the stability of the Russian macropolitical identity is in the focus of major research project and this study as it’s part. To achieve this goal, the study identif...

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Main Author: Andrey N. Iokhim
Format: Article
Language:English
Published: Peoples’ Friendship University of Russia (RUDN University) 2024-12-01
Series:RUDN Journal of Political Science
Subjects:
Online Access:https://journals.rudn.ru/political-science/article/viewFile/42665/24448
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author Andrey N. Iokhim
author_facet Andrey N. Iokhim
author_sort Andrey N. Iokhim
collection DOAJ
description Identifying the dynamics and prospects of the state’s communication strategy in the digital space, aimed at strengthening and increasing the stability of the Russian macropolitical identity is in the focus of major research project and this study as it’s part. To achieve this goal, the study identifies threats and risks to the sustainability of macropolitical identity in the digital space, due to both the very specifics of the functioning of the digital environment and the actual realities of the global information and cognitive confrontation in which the Russian state is today. The dynamics of the transformation of the structure of digital communications and digital media consumption of Russians in the last two years, as well as the role and place occupied by the problem of macropolitical identity in this structure is to be discussed. The promising approaches to building an effective strategy of the state to ensure the sustainability of the Russian macropolitical identity are offered.
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language English
publishDate 2024-12-01
publisher Peoples’ Friendship University of Russia (RUDN University)
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series RUDN Journal of Political Science
spelling doaj-art-6192799e46c845948b6b31249cf21bd62025-01-31T15:05:47ZengPeoples’ Friendship University of Russia (RUDN University)RUDN Journal of Political Science2313-14382313-14462024-12-0126481983910.22363/2313-1438-2024-26-4-819-83921150The State’s Strategy to Strengthen the Russian Macropolitical Identity in the Digital Space: Dynamics and ProspectsAndrey N. Iokhim0https://orcid.org/0000-0001-8125-6363RUDN UniversityIdentifying the dynamics and prospects of the state’s communication strategy in the digital space, aimed at strengthening and increasing the stability of the Russian macropolitical identity is in the focus of major research project and this study as it’s part. To achieve this goal, the study identifies threats and risks to the sustainability of macropolitical identity in the digital space, due to both the very specifics of the functioning of the digital environment and the actual realities of the global information and cognitive confrontation in which the Russian state is today. The dynamics of the transformation of the structure of digital communications and digital media consumption of Russians in the last two years, as well as the role and place occupied by the problem of macropolitical identity in this structure is to be discussed. The promising approaches to building an effective strategy of the state to ensure the sustainability of the Russian macropolitical identity are offered.https://journals.rudn.ru/political-science/article/viewFile/42665/24448digital communicationdigital spacemacropolitical identityrussian identitydigital sovereigntystatesocial networksinternet
spellingShingle Andrey N. Iokhim
The State’s Strategy to Strengthen the Russian Macropolitical Identity in the Digital Space: Dynamics and Prospects
RUDN Journal of Political Science
digital communication
digital space
macropolitical identity
russian identity
digital sovereignty
state
social networks
internet
title The State’s Strategy to Strengthen the Russian Macropolitical Identity in the Digital Space: Dynamics and Prospects
title_full The State’s Strategy to Strengthen the Russian Macropolitical Identity in the Digital Space: Dynamics and Prospects
title_fullStr The State’s Strategy to Strengthen the Russian Macropolitical Identity in the Digital Space: Dynamics and Prospects
title_full_unstemmed The State’s Strategy to Strengthen the Russian Macropolitical Identity in the Digital Space: Dynamics and Prospects
title_short The State’s Strategy to Strengthen the Russian Macropolitical Identity in the Digital Space: Dynamics and Prospects
title_sort state s strategy to strengthen the russian macropolitical identity in the digital space dynamics and prospects
topic digital communication
digital space
macropolitical identity
russian identity
digital sovereignty
state
social networks
internet
url https://journals.rudn.ru/political-science/article/viewFile/42665/24448
work_keys_str_mv AT andreyniokhim thestatesstrategytostrengthentherussianmacropoliticalidentityinthedigitalspacedynamicsandprospects
AT andreyniokhim statesstrategytostrengthentherussianmacropoliticalidentityinthedigitalspacedynamicsandprospects