Talent Commodification In Ruangguru Marketing Interests: Analysis of The Show Program Clash of Champion
Program Clash of Champions by Ruangguru is an essential example of content commodification in Indonesia's educational entertainment sector. Program Clash of Champions broadcast on the YouTube platform as a gameshow, designed as an academic and competitive show for students by combining educatio...
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Main Authors: | Fuandani Istiati, Halla Sayyidah Muflichah |
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Format: | Article |
Language: | English |
Published: |
Universitas Widya Mataram
2025-01-01
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Series: | Populika |
Online Access: | https://www.ejournal.widyamataram.ac.id/index.php/populika/article/view/1680 |
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