Talent Commodification In Ruangguru Marketing Interests: Analysis of The Show Program Clash of Champion

Program Clash of Champions by Ruangguru is an essential example of content commodification in Indonesia's educational entertainment sector. Program Clash of Champions broadcast on the YouTube platform as a gameshow, designed as an academic and competitive show for students by combining educatio...

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Bibliographic Details
Main Authors: Fuandani Istiati, Halla Sayyidah Muflichah
Format: Article
Language:English
Published: Universitas Widya Mataram 2025-01-01
Series:Populika
Online Access:https://www.ejournal.widyamataram.ac.id/index.php/populika/article/view/1680
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