A Better Model for Socio-economic Governance?

Corporate Social Responsibility (CSR) is now actively promoted as a form of socio-economic governance between market forces and state controls; to solve problems of social disintegration and business hubris. Critical aspects of CSR practice in transnational food manufacturing corporations are examin...

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Main Authors: Bryn Jones, Peter Nisbet
Format: Article
Language:English
Published: Association Recherche & Régulation 2011-06-01
Series:Revue de la Régulation
Subjects:
Online Access:https://journals.openedition.org/regulation/9158
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author Bryn Jones
Peter Nisbet
author_facet Bryn Jones
Peter Nisbet
author_sort Bryn Jones
collection DOAJ
description Corporate Social Responsibility (CSR) is now actively promoted as a form of socio-economic governance between market forces and state controls; to solve problems of social disintegration and business hubris. Critical aspects of CSR practice in transnational food manufacturing corporations are examined here to test the wider suitability of CSR as a systemic remedy for the socio-environmental problems associated with market economies. This article asks particularly whether firms can apply CSR policies which maintain or improve the stakeholder interests of employment and socio-environmental integrity while simultaneously pursuing operational policies shaped by financialised business strategies. Although firms have advanced CSR policies, these are shown to have little impact on the rationalisation of their UK operations by the global shareholder-value strategies of the biggest global food multinationals. Investigation shows a bias towards external and brand-related, rather than internal priorities of job security and the social capital of workplace communities. The closure processes of two firms’ plants show, in particular, that opportunities to treat employees and related interest as stakeholders are incompatible with the prioritisation of shareholder value. The latter also means that CSR is moulded into a business strategy to support corporate brand image and reputation rather than to guide or manage business policies towards socially and environmentally sustainable operations and stakeholder partnerships.
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spelling doaj-art-5e7cfe9d15f64cb3a149aa5ceda0d95c2025-01-30T14:26:20ZengAssociation Recherche & RégulationRevue de la Régulation1957-77962011-06-01910.4000/regulation.9158A Better Model for Socio-economic Governance?Bryn JonesPeter NisbetCorporate Social Responsibility (CSR) is now actively promoted as a form of socio-economic governance between market forces and state controls; to solve problems of social disintegration and business hubris. Critical aspects of CSR practice in transnational food manufacturing corporations are examined here to test the wider suitability of CSR as a systemic remedy for the socio-environmental problems associated with market economies. This article asks particularly whether firms can apply CSR policies which maintain or improve the stakeholder interests of employment and socio-environmental integrity while simultaneously pursuing operational policies shaped by financialised business strategies. Although firms have advanced CSR policies, these are shown to have little impact on the rationalisation of their UK operations by the global shareholder-value strategies of the biggest global food multinationals. Investigation shows a bias towards external and brand-related, rather than internal priorities of job security and the social capital of workplace communities. The closure processes of two firms’ plants show, in particular, that opportunities to treat employees and related interest as stakeholders are incompatible with the prioritisation of shareholder value. The latter also means that CSR is moulded into a business strategy to support corporate brand image and reputation rather than to guide or manage business policies towards socially and environmentally sustainable operations and stakeholder partnerships.https://journals.openedition.org/regulation/9158financializationcorporate social responsibilityhuman resourcesindustrial relationsmultinational firmstrade unions
spellingShingle Bryn Jones
Peter Nisbet
A Better Model for Socio-economic Governance?
Revue de la Régulation
financialization
corporate social responsibility
human resources
industrial relations
multinational firms
trade unions
title A Better Model for Socio-economic Governance?
title_full A Better Model for Socio-economic Governance?
title_fullStr A Better Model for Socio-economic Governance?
title_full_unstemmed A Better Model for Socio-economic Governance?
title_short A Better Model for Socio-economic Governance?
title_sort better model for socio economic governance
topic financialization
corporate social responsibility
human resources
industrial relations
multinational firms
trade unions
url https://journals.openedition.org/regulation/9158
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