CONSUMER BEHAVIOR MANAGEMENT IN A METAMODERN ORGANIZATION
The metamodern period presents new challenges to modern organizations. The philosophical concepts of modernity and postmodernity, which have a kaleidoscopic effect on the mentality, values and behavior of economic agents, transform the economic eco-system. The article considers the problems of met...
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Main Author: | G. N. Ryazanova |
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Format: | Article |
Language: | English |
Published: |
Publishing House of the State University of Management
2020-12-01
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Series: | Вестник университета |
Subjects: | |
Online Access: | https://vestnik.guu.ru/jour/article/view/2510 |
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