Effective commercial activity of a company factors in digital economy

In modern world, digital economy affects all aspects of commercial activity, and successful application of digital innovations is becoming a key factor in companies’ competitiveness. Commercial organizations in their activities use software tools and the Internet, which significantly expands their op...

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Bibliographic Details
Main Authors: S. V. Vandysheva, A. L. Boykova
Format: Article
Language:English
Published: Publishing House of the State University of Management 2024-12-01
Series:Вестник университета
Subjects:
Online Access:https://vestnik.guu.ru/jour/article/view/5608
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