Automatic detection of fake reviews at marketplaces using expert-based features and consumers’ reactions

The article presents the results of a practical study of the features of fake reviews that are described by marketers and other experts. Due to the abundance of fake reviews on marketplaces, consumer trust falls not only in the seller or platform, but in the genre itself. The paper presents the resu...

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Bibliographic Details
Main Authors: A. N. Borodulina, E. V. Mikhalkova
Format: Article
Language:Russian
Published: State University of Management 2024-10-01
Series:Цифровая социология
Subjects:
Online Access:https://digitalsociology.guu.ru/jour/article/view/327
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