Optimization of Business Processes in E-Commerceusing Artificial Intelligence Methods and Algorithms

Optimization of Business Processes in E-Commerceusing Artificial Intelligence Methods and Algorithms

The paper discusses methods and algorithms of artificial intelligence aimed at automating and optimizing business processes in e-commerce. The possibilities of using artificial intelligence to personalize customer offers, predict consumer behavior and segment customers using machine learning methods...

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Bibliographic Details
Main Authors: E. S. Piskun, D. V. Nuansengsy, E. N. Kotsko
Format: Article
Language:Russian
Published: Educational institution «Belarusian State University of Informatics and Radioelectronics» 2024-12-01
Series:Doklady Belorusskogo gosudarstvennogo universiteta informatiki i radioèlektroniki
Subjects:
artificial intelligence
machine learning
automation
e-commerce
classification
regression
cluster analysis
natural language processing
personalization
forecasting
Online Access:https://doklady.bsuir.by/jour/article/view/4029
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