The Complexity Analysis in Dual-Channel Supply Chain Based on Fairness Concern and Different Business Objectives
We study a dual-channel supply chain which consists of one dual-channel manufacturer and one traditional retailer considering fairness concern. The manufacturer takes the market share as one of its business objectives in the competition game. We are devoted to establishing a vertical Nash game model...
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Format: | Article |
Language: | English |
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Wiley
2018-01-01
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Series: | Complexity |
Online Access: | http://dx.doi.org/10.1155/2018/4752765 |
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author | Li Qiu-xiang Zhang Yu-hao Huang Yi-min |
author_facet | Li Qiu-xiang Zhang Yu-hao Huang Yi-min |
author_sort | Li Qiu-xiang |
collection | DOAJ |
description | We study a dual-channel supply chain which consists of one dual-channel manufacturer and one traditional retailer considering fairness concern. The manufacturer takes the market share as one of its business objectives in the competition game. We are devoted to establishing a vertical Nash game model and analyzing the price evolution of the model via the method of complexity theory and take adaptive adjustment control method to control the system’s chaotic state. The results show that an excessive price adjustment speed will hurt the system’s stability as well as profit of the supply chain. A high level fair caring for retailer will push the system to fall into chaos earlier, while a higher level fair caring for manufacturer will enlarge the stability region of the system. Setting the different objectives by the manufacturer will cause drastic competition in dual-channel supply chain. The research of this paper is of great significance to the decision-makers’ price decision and supply chain operation management. |
format | Article |
id | doaj-art-54fb33c574ea409eaf4ed86918fade70 |
institution | Kabale University |
issn | 1076-2787 1099-0526 |
language | English |
publishDate | 2018-01-01 |
publisher | Wiley |
record_format | Article |
series | Complexity |
spelling | doaj-art-54fb33c574ea409eaf4ed86918fade702025-02-03T06:12:27ZengWileyComplexity1076-27871099-05262018-01-01201810.1155/2018/47527654752765The Complexity Analysis in Dual-Channel Supply Chain Based on Fairness Concern and Different Business ObjectivesLi Qiu-xiang0Zhang Yu-hao1Huang Yi-min2Institute of Management Science and Engineering, Henan University, Kaifeng 475004, ChinaSchool of Business, Henan University, Kaifeng 475004, ChinaSchool of Management & Economics, North China University of Water Resources and Electric Power, Zhengzhou 450046, ChinaWe study a dual-channel supply chain which consists of one dual-channel manufacturer and one traditional retailer considering fairness concern. The manufacturer takes the market share as one of its business objectives in the competition game. We are devoted to establishing a vertical Nash game model and analyzing the price evolution of the model via the method of complexity theory and take adaptive adjustment control method to control the system’s chaotic state. The results show that an excessive price adjustment speed will hurt the system’s stability as well as profit of the supply chain. A high level fair caring for retailer will push the system to fall into chaos earlier, while a higher level fair caring for manufacturer will enlarge the stability region of the system. Setting the different objectives by the manufacturer will cause drastic competition in dual-channel supply chain. The research of this paper is of great significance to the decision-makers’ price decision and supply chain operation management.http://dx.doi.org/10.1155/2018/4752765 |
spellingShingle | Li Qiu-xiang Zhang Yu-hao Huang Yi-min The Complexity Analysis in Dual-Channel Supply Chain Based on Fairness Concern and Different Business Objectives Complexity |
title | The Complexity Analysis in Dual-Channel Supply Chain Based on Fairness Concern and Different Business Objectives |
title_full | The Complexity Analysis in Dual-Channel Supply Chain Based on Fairness Concern and Different Business Objectives |
title_fullStr | The Complexity Analysis in Dual-Channel Supply Chain Based on Fairness Concern and Different Business Objectives |
title_full_unstemmed | The Complexity Analysis in Dual-Channel Supply Chain Based on Fairness Concern and Different Business Objectives |
title_short | The Complexity Analysis in Dual-Channel Supply Chain Based on Fairness Concern and Different Business Objectives |
title_sort | complexity analysis in dual channel supply chain based on fairness concern and different business objectives |
url | http://dx.doi.org/10.1155/2018/4752765 |
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