Analyzing customer profitability in hotels using activity based costing

This paper investigates the use of customer profitability analysis (CPA) in four and five star hotels located in Algarve (Portugal). Traditional accounting systems have been criticized for focusing on product, service or department profitability, and not on customer profitability, thus failing t...

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Bibliographic Details
Main Authors: Ana Rita Faria, Leonor Ferreira, Duarte Trigueiros
Format: Article
Language:English
Published: University of Algarve, ESGHT/CINTURS 2018-07-01
Series:Tourism & Management Studies
Subjects:
Online Access:https://tmstudies.net/index.php/ectms/article/view/1089/pdf_109
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