Dialogic communication management theory and engagement with investors

Considering the recent corporate scandals faced by the South African capital market, stakeholders are understandably more sceptical about the accuracy and transparency of information being communicated to them. An integral stakeholder group which forms part of the success of an organisation is its...

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Main Authors: Muriel Serfontein-Jordaan, Dawie Bornman
Format: Article
Language:English
Published: University of Johannesburg 2022-08-01
Series:Communicare
Subjects:
Online Access:https://journals.uj.ac.za/index.php/jcsa/article/view/1396
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author Muriel Serfontein-Jordaan
Dawie Bornman
author_facet Muriel Serfontein-Jordaan
Dawie Bornman
author_sort Muriel Serfontein-Jordaan
collection DOAJ
description Considering the recent corporate scandals faced by the South African capital market, stakeholders are understandably more sceptical about the accuracy and transparency of information being communicated to them. An integral stakeholder group which forms part of the success of an organisation is its investors. Since investors have increasing demands and specific information needs, it is essential that organisations communicate relevant and useful information by means of investor relations. However, despite its importance, academic research in the field of investor relations, specifically in terms of communication, is lacking and does not correlate with the importance of the function in corporate practice. The aim of this study was to critically evaluate the current IR practices of JSE listed organisations; to determine whether these aforementioned organisations participate in dialogic engagement with investors. This was done by investigating investor relations theory within the broader context of dialogic theory. The research design employed in this study was an interpretive multiple case study qualitative inquiry. The findings are the culmination and outcome of a synthesis of an in-depth literature review, a content analysis of communicative products- and semi-structured interviews with the investor relations officers of the case organisations.
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spelling doaj-art-540d7aeb91b04af694deeadf90994da32025-01-20T08:57:11ZengUniversity of JohannesburgCommunicare0259-00692957-79502022-08-0141110.36615/jcsa.v41i1.1396Dialogic communication management theory and engagement with investorsMuriel Serfontein-Jordaan0https://orcid.org/0000-0003-1481-1624Dawie Bornman 1University of PretoriaUniversity of Pretoria Considering the recent corporate scandals faced by the South African capital market, stakeholders are understandably more sceptical about the accuracy and transparency of information being communicated to them. An integral stakeholder group which forms part of the success of an organisation is its investors. Since investors have increasing demands and specific information needs, it is essential that organisations communicate relevant and useful information by means of investor relations. However, despite its importance, academic research in the field of investor relations, specifically in terms of communication, is lacking and does not correlate with the importance of the function in corporate practice. The aim of this study was to critically evaluate the current IR practices of JSE listed organisations; to determine whether these aforementioned organisations participate in dialogic engagement with investors. This was done by investigating investor relations theory within the broader context of dialogic theory. The research design employed in this study was an interpretive multiple case study qualitative inquiry. The findings are the culmination and outcome of a synthesis of an in-depth literature review, a content analysis of communicative products- and semi-structured interviews with the investor relations officers of the case organisations. https://journals.uj.ac.za/index.php/jcsa/article/view/1396Investor relationsinvestorsdialogical engagementdialogic communication management theorycorporate communication management
spellingShingle Muriel Serfontein-Jordaan
Dawie Bornman
Dialogic communication management theory and engagement with investors
Communicare
Investor relations
investors
dialogical engagement
dialogic communication management theory
corporate communication management
title Dialogic communication management theory and engagement with investors
title_full Dialogic communication management theory and engagement with investors
title_fullStr Dialogic communication management theory and engagement with investors
title_full_unstemmed Dialogic communication management theory and engagement with investors
title_short Dialogic communication management theory and engagement with investors
title_sort dialogic communication management theory and engagement with investors
topic Investor relations
investors
dialogical engagement
dialogic communication management theory
corporate communication management
url https://journals.uj.ac.za/index.php/jcsa/article/view/1396
work_keys_str_mv AT murielserfonteinjordaan dialogiccommunicationmanagementtheoryandengagementwithinvestors
AT dawiebornman dialogiccommunicationmanagementtheoryandengagementwithinvestors