Scare Behavior Diffusion Model of Health Food Safety Based on Complex Network

This study constructs a heterogeneous model of health food safety scare behavior diffusion through a complex network model by considering health food safety information transparency and health food consumers’ ability to process information. This study first analyzes the effects of network structure...

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Bibliographic Details
Main Authors: Jun Luo, Jiepeng Wang, Yongle Zhao, Tingqiang Chen
Format: Article
Language:English
Published: Wiley 2018-01-01
Series:Complexity
Online Access:http://dx.doi.org/10.1155/2018/5902105
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