Second Screen Engagement of Event Spectators
An effective means of engaging spectators at live events involves providing real-time information from a variety of sources. Consumers demand personalized experience; thus, a single channel perspective fails. Modern entertainment must extend to spectator mobile devices and adapt content to individua...
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Main Authors: | Tomas Cerny, Michael Jeff Donahoo |
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Format: | Article |
Language: | English |
Published: |
Wiley
2018-01-01
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Series: | Advances in Human-Computer Interaction |
Online Access: | http://dx.doi.org/10.1155/2018/3845123 |
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