The Millennial Generational Style: New Global Political and Economic Orientations
In this paper, using Mannheim, I identify Millennials (covering both Gen Y and Gen Z) as a global generation that has spawned a new generational style. I provide a brief overview of the historical conditions that have shaped Millennials’ life experiences. In a nutshell...
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| Format: | Article |
| Language: | English |
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Istanbul University Press
2022-06-01
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| Series: | Journal of Economy Culture and Society |
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| Online Access: | https://dergipark.org.tr/en/download/article-file/1909006 |
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| _version_ | 1832541069803257856 |
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| author | Neslihan Kevser Çevik |
| author_facet | Neslihan Kevser Çevik |
| author_sort | Neslihan Kevser Çevik |
| collection | DOAJ |
| description | In this paper, using Mannheim, I identify Millennials (covering both Gen Y and Gen Z) as a global generation that has spawned a new generational style. I provide a brief overview of the historical conditions that have shaped Millennials’ life experiences. In a nutshell, Millennials have come of age in a new world marked by an ongoing shift in actorhood from macro structures to micro agents. I argue that this formative experience has impelled at least three meaningful norms that distinguish Millennials’ generational style: self-reliance, quotidianism and regeneration. I then trace manifestations of these norms in politics and the economy. I suggest that in politics, the push for self-reliance takes the form of a self-responsible citizen, quotidianism is manifested through a shift towards politics of the ordinary, and regeneration is embodied in Do-it-Yourself (DIY) politics. In economics , on the other hand, the self-reliant actorhood is reflected through the new occupational profile of the ‘maker’, quotidianism is expressed through non-traditional types of work monetizing individuality and personality, and finally regeneration takes the form of critical making. I conclude with implications for social theory on youth and change. The paper attempts to move beyond the dichotomous view of youth either as threats or as heroic figures and propose a broader conceptualization of young adult’s agency to capture how ordinary youth create new centers of configuration in society, from new citizenship norms to new market patterns. |
| format | Article |
| id | doaj-art-4c9506e4b2ad4a9da4de6e5d49ac7022 |
| institution | Kabale University |
| issn | 2645-8772 |
| language | English |
| publishDate | 2022-06-01 |
| publisher | Istanbul University Press |
| record_format | Article |
| series | Journal of Economy Culture and Society |
| spelling | doaj-art-4c9506e4b2ad4a9da4de6e5d49ac70222025-02-04T10:18:42ZengIstanbul University PressJournal of Economy Culture and Society2645-87722022-06-0165294610.26650/JECS2021-9788194The Millennial Generational Style: New Global Political and Economic OrientationsNeslihan Kevser Çevik0https://orcid.org/0000-0002-9003-5682university of virginiaIn this paper, using Mannheim, I identify Millennials (covering both Gen Y and Gen Z) as a global generation that has spawned a new generational style. I provide a brief overview of the historical conditions that have shaped Millennials’ life experiences. In a nutshell, Millennials have come of age in a new world marked by an ongoing shift in actorhood from macro structures to micro agents. I argue that this formative experience has impelled at least three meaningful norms that distinguish Millennials’ generational style: self-reliance, quotidianism and regeneration. I then trace manifestations of these norms in politics and the economy. I suggest that in politics, the push for self-reliance takes the form of a self-responsible citizen, quotidianism is manifested through a shift towards politics of the ordinary, and regeneration is embodied in Do-it-Yourself (DIY) politics. In economics , on the other hand, the self-reliant actorhood is reflected through the new occupational profile of the ‘maker’, quotidianism is expressed through non-traditional types of work monetizing individuality and personality, and finally regeneration takes the form of critical making. I conclude with implications for social theory on youth and change. The paper attempts to move beyond the dichotomous view of youth either as threats or as heroic figures and propose a broader conceptualization of young adult’s agency to capture how ordinary youth create new centers of configuration in society, from new citizenship norms to new market patterns.https://dergipark.org.tr/en/download/article-file/1909006millennialspassion economygeneration zmannheimgenerational style |
| spellingShingle | Neslihan Kevser Çevik The Millennial Generational Style: New Global Political and Economic Orientations Journal of Economy Culture and Society millennials passion economy generation z mannheim generational style |
| title | The Millennial Generational Style: New Global Political and Economic Orientations |
| title_full | The Millennial Generational Style: New Global Political and Economic Orientations |
| title_fullStr | The Millennial Generational Style: New Global Political and Economic Orientations |
| title_full_unstemmed | The Millennial Generational Style: New Global Political and Economic Orientations |
| title_short | The Millennial Generational Style: New Global Political and Economic Orientations |
| title_sort | millennial generational style new global political and economic orientations |
| topic | millennials passion economy generation z mannheim generational style |
| url | https://dergipark.org.tr/en/download/article-file/1909006 |
| work_keys_str_mv | AT neslihankevsercevik themillennialgenerationalstylenewglobalpoliticalandeconomicorientations AT neslihankevsercevik millennialgenerationalstylenewglobalpoliticalandeconomicorientations |