An improved propagation model of public opinion information and its governance in online social networks under Omni-media era
During the Omni-media era, the in-depth advancement of intelligent process endowed public opinion information (referred to as public opinion) with unique spreading characteristics, and put forward new and higher requirements for its governance. Against this background, we proposed an improved public...
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AIMS Press
2024-12-01
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Online Access: | https://www.aimspress.com/article/doi/10.3934/era.2024308 |
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author | Jiakun Wang Xiaotong Guo Yun Li Liu Chun |
author_facet | Jiakun Wang Xiaotong Guo Yun Li Liu Chun |
author_sort | Jiakun Wang |
collection | DOAJ |
description | During the Omni-media era, the in-depth advancement of intelligent process endowed public opinion information (referred to as public opinion) with unique spreading characteristics, and put forward new and higher requirements for its governance. Against this background, we proposed an improved public opinion propagation model coupling the possible factors to grasp its spreading rules. Then, the spreading characteristics of public opinion and its governance timing-intensity-effect in online social networks (OSN) were discussed through numerical simulations. Our results showed that the propagation of public opinion shows faster speed and is more dependent on netizens' attributes in open OSN with a wider scope and depends more on information content in closed OSN. During the governance process of public opinion propagation, the regulators' strategies should have priority: Governance timing $ \succ $ governance proportion $ \succ $ punishment intensity. Based on research findings, targeted countermeasures and decision-making references were provided for the regulators to reasonably guide the evolution trend of public opinion. |
format | Article |
id | doaj-art-48f78ea99abd4f07bbe51f3b955b271f |
institution | Kabale University |
issn | 2688-1594 |
language | English |
publishDate | 2024-12-01 |
publisher | AIMS Press |
record_format | Article |
series | Electronic Research Archive |
spelling | doaj-art-48f78ea99abd4f07bbe51f3b955b271f2025-01-23T07:53:06ZengAIMS PressElectronic Research Archive2688-15942024-12-0132126593661710.3934/era.2024308An improved propagation model of public opinion information and its governance in online social networks under Omni-media eraJiakun Wang0Xiaotong Guo1Yun Li2Liu Chun3Economics and Management, Shandong University of Science and Technology, Qingdao, Shandong Province, 266500, ChinaEconomics and Management, Shandong University of Science and Technology, Qingdao, Shandong Province, 266500, ChinaEconomics and Management, Shandong University of Science and Technology, Qingdao, Shandong Province, 266500, ChinaSchool of Economics and Management, China University of Petroleum, Qingdao, Shandong Province, 266580, ChinaDuring the Omni-media era, the in-depth advancement of intelligent process endowed public opinion information (referred to as public opinion) with unique spreading characteristics, and put forward new and higher requirements for its governance. Against this background, we proposed an improved public opinion propagation model coupling the possible factors to grasp its spreading rules. Then, the spreading characteristics of public opinion and its governance timing-intensity-effect in online social networks (OSN) were discussed through numerical simulations. Our results showed that the propagation of public opinion shows faster speed and is more dependent on netizens' attributes in open OSN with a wider scope and depends more on information content in closed OSN. During the governance process of public opinion propagation, the regulators' strategies should have priority: Governance timing $ \succ $ governance proportion $ \succ $ punishment intensity. Based on research findings, targeted countermeasures and decision-making references were provided for the regulators to reasonably guide the evolution trend of public opinion.https://www.aimspress.com/article/doi/10.3934/era.2024308public opinion informationpropagation modelgovernance strategytiming-intensity-effectonline social networksomni-media era |
spellingShingle | Jiakun Wang Xiaotong Guo Yun Li Liu Chun An improved propagation model of public opinion information and its governance in online social networks under Omni-media era Electronic Research Archive public opinion information propagation model governance strategy timing-intensity-effect online social networks omni-media era |
title | An improved propagation model of public opinion information and its governance in online social networks under Omni-media era |
title_full | An improved propagation model of public opinion information and its governance in online social networks under Omni-media era |
title_fullStr | An improved propagation model of public opinion information and its governance in online social networks under Omni-media era |
title_full_unstemmed | An improved propagation model of public opinion information and its governance in online social networks under Omni-media era |
title_short | An improved propagation model of public opinion information and its governance in online social networks under Omni-media era |
title_sort | improved propagation model of public opinion information and its governance in online social networks under omni media era |
topic | public opinion information propagation model governance strategy timing-intensity-effect online social networks omni-media era |
url | https://www.aimspress.com/article/doi/10.3934/era.2024308 |
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