Are you understanding what I am saying? The critical importance of communication competency in epidemiology

There are myriad examples of poor communication by public health scientists and researchers that have resulted in lasting harm to individuals, communities, the field of epidemiology, and the broader field of public health. These examples underscore that science messages hinge not only on their merit...

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Main Authors: Alison G. Abraham, WayWay M. Hlaing
Format: Article
Language:English
Published: Frontiers Media S.A. 2025-01-01
Series:Frontiers in Public Health
Subjects:
Online Access:https://www.frontiersin.org/articles/10.3389/fpubh.2025.1533393/full
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author Alison G. Abraham
Alison G. Abraham
WayWay M. Hlaing
author_facet Alison G. Abraham
Alison G. Abraham
WayWay M. Hlaing
author_sort Alison G. Abraham
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description There are myriad examples of poor communication by public health scientists and researchers that have resulted in lasting harm to individuals, communities, the field of epidemiology, and the broader field of public health. These examples underscore that science messages hinge not only on their merit alone but also on how effectively we communicate them. Here, we highlight the strong consensus in the epidemiology educational literature that epidemiology students should be trained to communicate effectively, specifically with the general public. This allows the public access to critical information that could affect their well-being. Most epidemiology programs in academia do not focus on the skills needed to translate scientific evidence and its uncertainty into a comprehensible and culturally appropriate message to the diverse public composed of varying race/ethnicities as well as varying health and numerical literacy levels. We provide guidance on which specific communication skills may be most important for epidemiologists facing the growing health misinformation and disinformation epidemic. We also describe what a communication-focused curriculum might look like, given that communication skills cannot be learned solely through traditional coursework. Lastly, we address barriers that have prevented communication skills from being meaningfully incorporated in epidemiology curricula.
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spelling doaj-art-4559e4b3871e4f1ea9457ffd9b16cd752025-01-31T06:39:47ZengFrontiers Media S.A.Frontiers in Public Health2296-25652025-01-011310.3389/fpubh.2025.15333931533393Are you understanding what I am saying? The critical importance of communication competency in epidemiologyAlison G. Abraham0Alison G. Abraham1WayWay M. Hlaing2Department of Epidemiology, University of Colorado, Anschutz Medical Campus, Aurora, CO, United StatesDepartment of Ophthalmology, University of Colorado, Anschutz Medical Campus, Aurora, CO, United StatesDivision of Epidemiology and Population Health Sciences, Department of Public Health Sciences, Miller School of Medicine, University of Miami, Miami, FL, United StatesThere are myriad examples of poor communication by public health scientists and researchers that have resulted in lasting harm to individuals, communities, the field of epidemiology, and the broader field of public health. These examples underscore that science messages hinge not only on their merit alone but also on how effectively we communicate them. Here, we highlight the strong consensus in the epidemiology educational literature that epidemiology students should be trained to communicate effectively, specifically with the general public. This allows the public access to critical information that could affect their well-being. Most epidemiology programs in academia do not focus on the skills needed to translate scientific evidence and its uncertainty into a comprehensible and culturally appropriate message to the diverse public composed of varying race/ethnicities as well as varying health and numerical literacy levels. We provide guidance on which specific communication skills may be most important for epidemiologists facing the growing health misinformation and disinformation epidemic. We also describe what a communication-focused curriculum might look like, given that communication skills cannot be learned solely through traditional coursework. Lastly, we address barriers that have prevented communication skills from being meaningfully incorporated in epidemiology curricula.https://www.frontiersin.org/articles/10.3389/fpubh.2025.1533393/fullcommunicationcurriculumepidemiologymisinformationtraining
spellingShingle Alison G. Abraham
Alison G. Abraham
WayWay M. Hlaing
Are you understanding what I am saying? The critical importance of communication competency in epidemiology
Frontiers in Public Health
communication
curriculum
epidemiology
misinformation
training
title Are you understanding what I am saying? The critical importance of communication competency in epidemiology
title_full Are you understanding what I am saying? The critical importance of communication competency in epidemiology
title_fullStr Are you understanding what I am saying? The critical importance of communication competency in epidemiology
title_full_unstemmed Are you understanding what I am saying? The critical importance of communication competency in epidemiology
title_short Are you understanding what I am saying? The critical importance of communication competency in epidemiology
title_sort are you understanding what i am saying the critical importance of communication competency in epidemiology
topic communication
curriculum
epidemiology
misinformation
training
url https://www.frontiersin.org/articles/10.3389/fpubh.2025.1533393/full
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