Adoption of a Newly Launched Software Product in the Market by Innovation Diffusion Modelling
The growing significance of software upgrades is one of the most intriguing and pertinent market trends of the last few years. Fierce competition on a worldwide scale combined with the ever-changing environment has rendered software products outdated. During a program's early stages, increasing...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Wrocław University of Science and Technology
2024-01-01
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| Series: | Operations Research and Decisions |
| Online Access: | https://ord.pwr.edu.pl/assets/papers_archive/ord2024vol34no4_2.pdf |
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