Determinants of M-Commerce Platform Adoption Among Individuals in South African Township Communities
Since the COVID-19 pandemic outbreak in 2020, there has been an increase in the adoption of e-commerce (electronic commerce) from which m-commerce (mobile commerce) was born. M-commerce is the use of a mobile phone to purchase goods and services. Most of the South African population resides in town...
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Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
University of Johannesburg
2025-01-01
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Series: | The Thinker |
Subjects: | |
Online Access: | https://journals.uj.ac.za/index.php/The_Thinker/article/view/3946 |
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