APA (7th ed.) Citation

Castro-González, S., Bande, B., & Fernández-Ferrín, P. “I love your brand! I engage with you, and I do online brand-related activities (COBRAs)”: The role of brand value. Emerald Publishing.

Chicago Style (17th ed.) Citation

Castro-González, Sandra, Belén Bande, and Pilar Fernández-Ferrín. “I Love Your Brand! I Engage with You, and I Do Online Brand-related Activities (COBRAs)”: The Role of Brand Value. Emerald Publishing.

MLA (9th ed.) Citation

Castro-González, Sandra, et al. “I Love Your Brand! I Engage with You, and I Do Online Brand-related Activities (COBRAs)”: The Role of Brand Value. Emerald Publishing.