THE INFORMATIONAL CONTRIBUTION OF VARIED INFLUENCES ON THE DECISION IN THE ANIME CULTURE E-MARKETING
After 1989, we are witnessing a cultural phenomenon in Romania, namely the penetration of a culture revolving around the Japanese animation, commonly referred to as “anime”, and the Japanese manga comics, called the “anime culture”, or otaku culture. Once this culture was assimilated, we later wi...
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| Main Author: | |
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| Format: | Article |
| Language: | English |
| Published: |
Universitaria Press Craiova
2018-05-01
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| Series: | Management & Marketing |
| Subjects: | |
| Online Access: | http://mnmk.ro/documents/2018_01/2-1-18.pdf |
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