SOLUTION OF THE QUESTION OF CSR AND MARKETING CHALLENGES
The topic of sustainability has taken center stage around the world and has driven the attention and focus of a growing number of powerful voices and interests around the world. Constantly increasing competitive and social tension forces companies to find new approaches in business behaviour. Increa...
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Main Authors: | Mária Holienčinová, Ľudmila Nagyová, Ingrida Sedliaková |
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Format: | Article |
Language: | English |
Published: |
Wydawnictwo SGGW - Warsaw University of Life Sciences Press
2014-12-01
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Series: | Polityki Europejskie, Finanse i Marketing |
Subjects: | |
Online Access: | https://pefim.sggw.edu.pl/article/view/1274 |
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