How satisfied am I with mobile wallets? Exploring the nexus between MSQual, hedonism, and satisfaction

Abstract The widespread use of mobile devices for banking has been revolutionary, with the rise in mobile wallet adoption turning it into a competitive space for industries like high-tech firms, banks, and other entities aiming to attract users to their platforms. In India, mobile wallets have rapid...

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Main Authors: Asad Ahmad, Dag Øivind Madsen, Swati Garg
Format: Article
Language:English
Published: SpringerOpen 2025-01-01
Series:Future Business Journal
Subjects:
Online Access:https://doi.org/10.1186/s43093-025-00434-9
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author Asad Ahmad
Dag Øivind Madsen
Swati Garg
author_facet Asad Ahmad
Dag Øivind Madsen
Swati Garg
author_sort Asad Ahmad
collection DOAJ
description Abstract The widespread use of mobile devices for banking has been revolutionary, with the rise in mobile wallet adoption turning it into a competitive space for industries like high-tech firms, banks, and other entities aiming to attract users to their platforms. In India, mobile wallets have rapidly gained popularity, emerging as a preferred payment method among internet users. This trend has driven a substantial rise in mobile wallet transactions over the past 4–5 years. While many studies have explored how users perceive mobile devices, few have focused on mobile wallet user satisfaction, especially in developing countries. To bridge this gap, this study investigates key factors influencing mobile wallet user satisfaction. It introduces a 17-item scale encompassing three factors tailored to the Indian context.
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spelling doaj-art-3384f02e099b4659b4e4b1e59a2a69982025-02-02T12:25:58ZengSpringerOpenFuture Business Journal2314-72102025-01-0111111110.1186/s43093-025-00434-9How satisfied am I with mobile wallets? Exploring the nexus between MSQual, hedonism, and satisfactionAsad Ahmad0Dag Øivind Madsen1Swati Garg2Department of Management, Jamia HamdardUSN School of Business, University of South-Eastern NorwayDepartment of Management, Jamia HamdardAbstract The widespread use of mobile devices for banking has been revolutionary, with the rise in mobile wallet adoption turning it into a competitive space for industries like high-tech firms, banks, and other entities aiming to attract users to their platforms. In India, mobile wallets have rapidly gained popularity, emerging as a preferred payment method among internet users. This trend has driven a substantial rise in mobile wallet transactions over the past 4–5 years. While many studies have explored how users perceive mobile devices, few have focused on mobile wallet user satisfaction, especially in developing countries. To bridge this gap, this study investigates key factors influencing mobile wallet user satisfaction. It introduces a 17-item scale encompassing three factors tailored to the Indian context.https://doi.org/10.1186/s43093-025-00434-9Mobile walletHedonismMSQualSatisfaction
spellingShingle Asad Ahmad
Dag Øivind Madsen
Swati Garg
How satisfied am I with mobile wallets? Exploring the nexus between MSQual, hedonism, and satisfaction
Future Business Journal
Mobile wallet
Hedonism
MSQual
Satisfaction
title How satisfied am I with mobile wallets? Exploring the nexus between MSQual, hedonism, and satisfaction
title_full How satisfied am I with mobile wallets? Exploring the nexus between MSQual, hedonism, and satisfaction
title_fullStr How satisfied am I with mobile wallets? Exploring the nexus between MSQual, hedonism, and satisfaction
title_full_unstemmed How satisfied am I with mobile wallets? Exploring the nexus between MSQual, hedonism, and satisfaction
title_short How satisfied am I with mobile wallets? Exploring the nexus between MSQual, hedonism, and satisfaction
title_sort how satisfied am i with mobile wallets exploring the nexus between msqual hedonism and satisfaction
topic Mobile wallet
Hedonism
MSQual
Satisfaction
url https://doi.org/10.1186/s43093-025-00434-9
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