Fear of Missing Out (FOMO) and Consumer Behaviour: What is Next? (A Bibliometric Analysis and Systematic Literature Review)

This study aims to investigate the phenomenon of Fear of Missing Out (FOMO) about consumer behavior across three major academic fields: Business, Management, Economics, and Finance (BMEF); Social Sciences and Humanities (SSH); and Psychology and Decision Sciences (PSD). A Systematic Literature Revi...

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Main Authors: Anna Destriana Firmialy Samsura, Popy Rufaidah
Format: Article
Language:English
Published: Laboratorium Rekayasa Sosial, Jurusan Sosiologi, FISIP Universitas Bangka Belitung 2025-05-01
Series:Society
Subjects:
Online Access:https://societyfisipubb.id/index.php/society/article/view/864
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author Anna Destriana Firmialy Samsura
Popy Rufaidah
author_facet Anna Destriana Firmialy Samsura
Popy Rufaidah
author_sort Anna Destriana Firmialy Samsura
collection DOAJ
description This study aims to investigate the phenomenon of Fear of Missing Out (FOMO) about consumer behavior across three major academic fields: Business, Management, Economics, and Finance (BMEF); Social Sciences and Humanities (SSH); and Psychology and Decision Sciences (PSD). A Systematic Literature Review (SLR) was conducted using bibliographic tools such as VOS Viewer, Publish or Perish, and Mendeley to analyse 220 scientific publications indexed in the Scopus database and published by reputable sources, including Emerald, Sage, Wiley, and Elsevier. The analysis results show a significant research gap between “Fear of Missing Out” and “Consumer Behavior” in the targeted fields. The analysis identifies ten thematic clusters, each revealing the conceptual and disciplinary links between FOMO and consumer-related phenomena. This study highlights the key contributors, emerging subthemes, and influential publications that shape current understanding of FOMO across business, social sciences, and psychology. By bridging this research gap, this study underscores the importance of FOMO as a psychological construct that influences consumer engagement and purchasing behaviour in digital environments. The findings also suggest practical implications for marketers seeking to optimize digital marketing strategies by leveraging FOMO-driven triggers. Furthermore, this study provides valuable directions for future research on decision-making processes, consumer behaviour dynamics, and the psychological impact of digital technologies, while emphasizing the need for interdisciplinary approaches to deepen theoretical development and address ethical considerations in digital marketing practices.
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spelling doaj-art-32c7cdded07446ce878f00a09fe2ff962025-08-20T03:22:19ZengLaboratorium Rekayasa Sosial, Jurusan Sosiologi, FISIP Universitas Bangka BelitungSociety2338-69322597-48742025-05-0113210.33019/society.v13i2.864Fear of Missing Out (FOMO) and Consumer Behaviour: What is Next? (A Bibliometric Analysis and Systematic Literature Review)Anna Destriana Firmialy Samsura0Popy Rufaidah1https://orcid.org/0000-0002-1782-7130Padjadjaran UniversityPadjadjaran University This study aims to investigate the phenomenon of Fear of Missing Out (FOMO) about consumer behavior across three major academic fields: Business, Management, Economics, and Finance (BMEF); Social Sciences and Humanities (SSH); and Psychology and Decision Sciences (PSD). A Systematic Literature Review (SLR) was conducted using bibliographic tools such as VOS Viewer, Publish or Perish, and Mendeley to analyse 220 scientific publications indexed in the Scopus database and published by reputable sources, including Emerald, Sage, Wiley, and Elsevier. The analysis results show a significant research gap between “Fear of Missing Out” and “Consumer Behavior” in the targeted fields. The analysis identifies ten thematic clusters, each revealing the conceptual and disciplinary links between FOMO and consumer-related phenomena. This study highlights the key contributors, emerging subthemes, and influential publications that shape current understanding of FOMO across business, social sciences, and psychology. By bridging this research gap, this study underscores the importance of FOMO as a psychological construct that influences consumer engagement and purchasing behaviour in digital environments. The findings also suggest practical implications for marketers seeking to optimize digital marketing strategies by leveraging FOMO-driven triggers. Furthermore, this study provides valuable directions for future research on decision-making processes, consumer behaviour dynamics, and the psychological impact of digital technologies, while emphasizing the need for interdisciplinary approaches to deepen theoretical development and address ethical considerations in digital marketing practices. https://societyfisipubb.id/index.php/society/article/view/864Consumer BehaviorDecision-MakingDigital MarketingFear of Missing OutSystematic Literature Review
spellingShingle Anna Destriana Firmialy Samsura
Popy Rufaidah
Fear of Missing Out (FOMO) and Consumer Behaviour: What is Next? (A Bibliometric Analysis and Systematic Literature Review)
Society
Consumer Behavior
Decision-Making
Digital Marketing
Fear of Missing Out
Systematic Literature Review
title Fear of Missing Out (FOMO) and Consumer Behaviour: What is Next? (A Bibliometric Analysis and Systematic Literature Review)
title_full Fear of Missing Out (FOMO) and Consumer Behaviour: What is Next? (A Bibliometric Analysis and Systematic Literature Review)
title_fullStr Fear of Missing Out (FOMO) and Consumer Behaviour: What is Next? (A Bibliometric Analysis and Systematic Literature Review)
title_full_unstemmed Fear of Missing Out (FOMO) and Consumer Behaviour: What is Next? (A Bibliometric Analysis and Systematic Literature Review)
title_short Fear of Missing Out (FOMO) and Consumer Behaviour: What is Next? (A Bibliometric Analysis and Systematic Literature Review)
title_sort fear of missing out fomo and consumer behaviour what is next a bibliometric analysis and systematic literature review
topic Consumer Behavior
Decision-Making
Digital Marketing
Fear of Missing Out
Systematic Literature Review
url https://societyfisipubb.id/index.php/society/article/view/864
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