Vignettes: a data collection technique to handle the differential operation of items in surveys
Vignettes are scenarios used in many areas of academic research, whose main application is related to situations in which judgments about people are subject to biases or distortions. Despite the wide use of vignettes in surveys, the recommendations for their creation are limited in the literature. T...
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Main Authors: | Antonio Sergio Silva, Wilerson Lucas Campos-Silva, Maria Aparecida Gouvea, Milton Carlos Farina |
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Format: | Article |
Language: | English |
Published: |
FUCAPE Business School
2019-01-01
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Series: | BBR: Brazilian Business Review |
Subjects: | |
Online Access: | http://www.redalyc.org/articulo.oa?id=123058781002 |
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