Collaboration Framework for Digital Onboarding Program in Indonesian SMEs: An Exploration Research

Collaboration Framework for Digital Onboarding Program in Indonesian SMEs: An Exploration Research

This study investigates the effectiveness and challenges of Indonesia’s digital onboarding program for Small and Medium Enterprises (SMEs) aimed at enhancing market access via digital marketplaces. Using a qualitative approach, data were collected through in-depth interviews and focus group discussi...

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Bibliographic Details
Main Authors: Vania Pradipta Gunawan, Teddy Trilaksono, Herdy Jaya Prawiradipura, Eko Suhartanto, Sri Rahayu, Made Handijaya Dewantara
Format: Article
Language:English
Published: University of Brawijaya 2025-04-01
Series:APMBA (Asia Pacific Management and Business Application)
Subjects:
sme
policymakers
digital entrepreneurship
digital onboarding
dmaic approach
Online Access:https://apmba.ub.ac.id/index.php/apmba/article/view/838
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