INSTITUTIONALISATION OF HALAL POLICY: A Case Study in Thailand

<p><strong>Abstract: </strong>This article aims to analyze how has the halal industry evolved and grown in non-Muslim countries, with a specific focus on Thailand as a case study. This study uses a qualitative research method whose unit of analysis is the Thai government with the o...

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Main Authors: Vira Aulia, Surwandono Surwandono
Format: Article
Language:Indonesian
Published: UINSU Press 2024-06-01
Series:Journal of Contemporary Islam and Muslim Societies
Online Access:https://jurnal.uinsu.ac.id/index.php/JCIMS/article/view/19182
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author Vira Aulia
Surwandono Surwandono
author_facet Vira Aulia
Surwandono Surwandono
author_sort Vira Aulia
collection DOAJ
description <p><strong>Abstract: </strong>This article aims to analyze how has the halal industry evolved and grown in non-Muslim countries, with a specific focus on Thailand as a case study. This study uses a qualitative research method whose unit of analysis is the Thai government with the object of research being Thailand’s policy in promoting itself as a country that is friendly to Muslim tourists as an effort of public diplomacy. According to the findings, the halal industry, which involves producing and distributing goods and services permissible under Islamic law, is regulated in Muslim-majority countries and is growing in non-Muslim countries. Thailand, a non-Muslim country, has successfully developed its halal industry and is now one of the largest exporters. To overcome barriers, Thailand can promote awareness, encourage community involvement, and improve product quality and diversification. Economically, it can provide financial incentives and support for certification, while ensuring a halal-compliant supply chain. Politically, it can strengthen diplomatic relations and develop consistent halal standards. Addressing political and social unrest can create a stable environment for the halal industry.</p><p><strong>Keywords:</strong> Halal industry, non-Muslim countries, Thailand.</p>
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institution Kabale University
issn 2528-6110
2528-7435
language Indonesian
publishDate 2024-06-01
publisher UINSU Press
record_format Article
series Journal of Contemporary Islam and Muslim Societies
spelling doaj-art-2d2249a6acaa4f5191c565e72b2dba7c2025-02-03T02:16:10ZindUINSU PressJournal of Contemporary Islam and Muslim Societies2528-61102528-74352024-06-0181285510.30821/jcims.v8i1.191827553INSTITUTIONALISATION OF HALAL POLICY: A Case Study in ThailandVira Aulia0Surwandono Surwandono1Department of Master of International Relations, Universitas Muhammadiyah YogyakartaDepartment of Master of International Relations, Universitas Muhammadiyah Yogyakarta<p><strong>Abstract: </strong>This article aims to analyze how has the halal industry evolved and grown in non-Muslim countries, with a specific focus on Thailand as a case study. This study uses a qualitative research method whose unit of analysis is the Thai government with the object of research being Thailand’s policy in promoting itself as a country that is friendly to Muslim tourists as an effort of public diplomacy. According to the findings, the halal industry, which involves producing and distributing goods and services permissible under Islamic law, is regulated in Muslim-majority countries and is growing in non-Muslim countries. Thailand, a non-Muslim country, has successfully developed its halal industry and is now one of the largest exporters. To overcome barriers, Thailand can promote awareness, encourage community involvement, and improve product quality and diversification. Economically, it can provide financial incentives and support for certification, while ensuring a halal-compliant supply chain. Politically, it can strengthen diplomatic relations and develop consistent halal standards. Addressing political and social unrest can create a stable environment for the halal industry.</p><p><strong>Keywords:</strong> Halal industry, non-Muslim countries, Thailand.</p>https://jurnal.uinsu.ac.id/index.php/JCIMS/article/view/19182
spellingShingle Vira Aulia
Surwandono Surwandono
INSTITUTIONALISATION OF HALAL POLICY: A Case Study in Thailand
Journal of Contemporary Islam and Muslim Societies
title INSTITUTIONALISATION OF HALAL POLICY: A Case Study in Thailand
title_full INSTITUTIONALISATION OF HALAL POLICY: A Case Study in Thailand
title_fullStr INSTITUTIONALISATION OF HALAL POLICY: A Case Study in Thailand
title_full_unstemmed INSTITUTIONALISATION OF HALAL POLICY: A Case Study in Thailand
title_short INSTITUTIONALISATION OF HALAL POLICY: A Case Study in Thailand
title_sort institutionalisation of halal policy a case study in thailand
url https://jurnal.uinsu.ac.id/index.php/JCIMS/article/view/19182
work_keys_str_mv AT viraaulia institutionalisationofhalalpolicyacasestudyinthailand
AT surwandonosurwandono institutionalisationofhalalpolicyacasestudyinthailand