E-СOMMERCE IN RUSSIA: STATUS AND PROSPECTS
Features and prospects of the Russian market of retail electronic trade in physical goods have been considered. It has been established, that over the next few years the following factors will affect the growth of online trade turnover: the development of cross-border exports; the convergence of off...
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| Format: | Article |
| Language: | English |
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Publishing House of the State University of Management
2019-05-01
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| Series: | Вестник университета |
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| Online Access: | https://vestnik.guu.ru/jour/article/view/1409 |
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| _version_ | 1832541810795216896 |
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| author | V. K. Shaidullina |
| author_facet | V. K. Shaidullina |
| author_sort | V. K. Shaidullina |
| collection | DOAJ |
| description | Features and prospects of the Russian market of retail electronic trade in physical goods have been considered. It has been established, that over the next few years the following factors will affect the growth of online trade turnover: the development of cross-border exports; the convergence of offline and online trade; the expansion of the range of products (mainly through products and delivery of ready meals); deeper personalization of offers for the purchase of goods, combined with previously purchased things; the development of mobile retail. |
| format | Article |
| id | doaj-art-271ba5b0cb7c4a428af221799bbf997c |
| institution | Kabale University |
| issn | 1816-4277 2686-8415 |
| language | English |
| publishDate | 2019-05-01 |
| publisher | Publishing House of the State University of Management |
| record_format | Article |
| series | Вестник университета |
| spelling | doaj-art-271ba5b0cb7c4a428af221799bbf997c2025-02-04T08:27:59ZengPublishing House of the State University of ManagementВестник университета1816-42772686-84152019-05-010411812310.26425/1816-4277-2019-4-118-1231350E-СOMMERCE IN RUSSIA: STATUS AND PROSPECTSV. K. Shaidullina0Financial University under the Government of the Russian FederationFeatures and prospects of the Russian market of retail electronic trade in physical goods have been considered. It has been established, that over the next few years the following factors will affect the growth of online trade turnover: the development of cross-border exports; the convergence of offline and online trade; the expansion of the range of products (mainly through products and delivery of ready meals); deeper personalization of offers for the purchase of goods, combined with previously purchased things; the development of mobile retail.https://vestnik.guu.ru/jour/article/view/1409cross-border traderetail e-commerceoffline tradeonline storerussia |
| spellingShingle | V. K. Shaidullina E-СOMMERCE IN RUSSIA: STATUS AND PROSPECTS Вестник университета cross-border trade retail e-commerce offline trade online store russia |
| title | E-СOMMERCE IN RUSSIA: STATUS AND PROSPECTS |
| title_full | E-СOMMERCE IN RUSSIA: STATUS AND PROSPECTS |
| title_fullStr | E-СOMMERCE IN RUSSIA: STATUS AND PROSPECTS |
| title_full_unstemmed | E-СOMMERCE IN RUSSIA: STATUS AND PROSPECTS |
| title_short | E-СOMMERCE IN RUSSIA: STATUS AND PROSPECTS |
| title_sort | e сommerce in russia status and prospects |
| topic | cross-border trade retail e-commerce offline trade online store russia |
| url | https://vestnik.guu.ru/jour/article/view/1409 |
| work_keys_str_mv | AT vkshaidullina esommerceinrussiastatusandprospects |