Interne sosiale verantwoordelikheid as beeldhouer in organisies

Alvin Toffler from "Future Shock" (1982) fame may be regarded as the futurist who gave renewed impetus to social responsibility. Big business has marked social responsibility as a priority on their business agenda. Successful organisations, such as the Anglo-American Corporation, Barlows,...

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Main Author: Marco Roodt
Format: Article
Language:English
Published: University of Johannesburg 2022-11-01
Series:Communicare
Subjects:
Online Access:https://journals.uj.ac.za/index.php/jcsa/article/view/2052
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author Marco Roodt
author_facet Marco Roodt
author_sort Marco Roodt
collection DOAJ
description Alvin Toffler from "Future Shock" (1982) fame may be regarded as the futurist who gave renewed impetus to social responsibility. Big business has marked social responsibility as a priority on their business agenda. Successful organisations, such as the Anglo-American Corporation, Barlows, Murray and Roberts, and food chains like Checkers and Pick-n-Pay realise that profits cannot be the sole aim of business anymore. The Southern African business environment is complex. It has numerous socio-economical and political problems. In order to survive in this environment, business needs a market Ing and business philosophy which Incorporates and solves these issues. People should be regarded as the most important as set of business. By practising social responsibility, business helps people to help themselves. A positive effect this has brought about is that it creates a favourable image of the organisation among external publics in society (Cutlip and Center, 1988). The question is whether the same principle can be applied to the building of positive images among employees in organisations. In other words, what about an internal form of social responsibility?
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publisher University of Johannesburg
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series Communicare
spelling doaj-art-258f5ee6ab1b4a728b71edc8ff4e74372025-01-20T08:44:55ZengUniversity of JohannesburgCommunicare0259-00692957-79502022-11-018210.36615/jcsa.v8i2.2052Interne sosiale verantwoordelikheid as beeldhouer in organisiesMarco Roodt0TransnetAlvin Toffler from "Future Shock" (1982) fame may be regarded as the futurist who gave renewed impetus to social responsibility. Big business has marked social responsibility as a priority on their business agenda. Successful organisations, such as the Anglo-American Corporation, Barlows, Murray and Roberts, and food chains like Checkers and Pick-n-Pay realise that profits cannot be the sole aim of business anymore. The Southern African business environment is complex. It has numerous socio-economical and political problems. In order to survive in this environment, business needs a market Ing and business philosophy which Incorporates and solves these issues. People should be regarded as the most important as set of business. By practising social responsibility, business helps people to help themselves. A positive effect this has brought about is that it creates a favourable image of the organisation among external publics in society (Cutlip and Center, 1988). The question is whether the same principle can be applied to the building of positive images among employees in organisations. In other words, what about an internal form of social responsibility? https://journals.uj.ac.za/index.php/jcsa/article/view/2052futuristsocial responsibilitySouthern African business environmentCheckers and Pick-n-Pay
spellingShingle Marco Roodt
Interne sosiale verantwoordelikheid as beeldhouer in organisies
Communicare
futurist
social responsibility
Southern African business environment
Checkers and Pick-n-Pay
title Interne sosiale verantwoordelikheid as beeldhouer in organisies
title_full Interne sosiale verantwoordelikheid as beeldhouer in organisies
title_fullStr Interne sosiale verantwoordelikheid as beeldhouer in organisies
title_full_unstemmed Interne sosiale verantwoordelikheid as beeldhouer in organisies
title_short Interne sosiale verantwoordelikheid as beeldhouer in organisies
title_sort interne sosiale verantwoordelikheid as beeldhouer in organisies
topic futurist
social responsibility
Southern African business environment
Checkers and Pick-n-Pay
url https://journals.uj.ac.za/index.php/jcsa/article/view/2052
work_keys_str_mv AT marcoroodt internesosialeverantwoordelikheidasbeeldhouerinorganisies